August 2, 2016
by Bob Meyer, Editor of BarterNews
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From the desk of Bob Meyer...
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The Monday Motivator!
36th edition of The Monday Management. Topic is about
Click here to open pdf document.
Author Dan Lok Keynote Speaker For IRTA Riviera Maya Convention
IRTA is pleased to announce that best-selling author Dan Lok will be
the keynote speaker at this year's Hard Rock Hotel Riviera Maya
convention. Dan is a champion of organized barter systems. His
electrifying keynote speech titled "How to Thrive and Prosper in the
Age of Disruption" provides a pathway for success in our ever
The 3-day IRTA convention is being
offered at the incredibly affordable per-person rate of $559 USD for
registration, and 3-nights at the Hard Rock's five-star
all-inclusive hotel at 100% trade (500 UC) — check-in on
9/22/16 and check-out on 9/25/16.
Convention attendees can
extend their trip by booking any one of the fabulous eight Oasis
hotels in the Cancun area on trade at Expedia internet rates. All
shoulder rooms will be booked through UC.
⇒ There are only 8 weeks until the convention
miss the largest industry event of the year
HERE to register for IRTA's convention now
information, contact Ron Whitney at
email@example.com and 757-393-2292,
or Patty Weston at firstname.lastname@example.org
BarterNews.com — World's Largest
Hundreds of valuable articles,
techniques, and strategies are found in the following various barter
Offset & Countertrade,
Restaurant & Entertainment
Categories are found on the horizontal bar at the top - 3rd
button from right.)
What Problem Are You Solving?
Despite the numerous products and services for sale in today's
expanding barter marketplace, members of a trade exchange like all
consumers, will exchange their hard-earned trade dollars for only
two reasons: either to feel good or to solve a problem.
put it in a more personal perspective, your customers don't buy what
your company sells … they buy what those goods or services do for
- They don't purchase clothes. They
purchase a sharp appearance, style and attractiveness.
don't buy insurance. They buy peace of mind and a comfortable future
for their family and themselves.
- They don't buy a house.
They buy contentment, a long-term investment and pride of ownership.
- They don't buy a book. They buy pleasant hours of reading and
the profits of knowledge.
- They don't purchase toys. They
purchase happy moments for their children and grandchildren.
- They don't buy a computer. They buy the pleasures of having the most
- They don't buy airline tickets. They buy
the comfort and convenience of a fast, safe, on-time arrival at a
destination feeling like a million dollars.
What does the
average consumer buy? Ideas, good feelings, self-respect, comfort
and happiness — those are the things they want.
Money-Making Reports Available From BarterNews/span>
Is Your Trade Exchange Missing Out On
Valuable New Business?
your barter company's listing on BarterNews.com isn't current, you
are definitely missing out on new business. The web site
BarterNews.com receives heavy traffic - with over 150,000 page-views
every month. Entrepreneurs and corporate executives check the
thousands of articles, the weekly "Tuesday
Report," and the "Contacts
Section" of our site. They use the latter to find barter
companies with which to do business.
Is your barter company's listing up-to-date?
To keep your listing current is very easy. See the links below to (A)
update any changes to your company's listing, such as new location,
phone number, web site or other information, and (B) if your company
has not been listed.
Here's how to get on board:
make changes to your listing
Cashflow Can Be A Constant Problem For Small Companies
According to David Birch, a gazelle is a company that has a
minimum of $100,000 in revenues and manages to grow at least 20%
over a four-year period. Only 3% of all companies have accomplished
this demanding task. Birch, who is credited with hatching the
notion that small rather than large companies are the engines of job
creation, says that a small company views profitability as variable
and quite flexible. But cashflow is a constant issue because of
fixed expenses and overhead, such as payroll and rent.
Positive cashflow equals business survival. But not all cashflow is
due to good management, and not all of it will help you survive
either. Accordingly, if you find that you have extra cash at the end
of the month, follow this five-step strategy:
- Determine the source of the your positive cashflow.
- Project future cashflow.
- Establish priorities for the cashflow.
- Research viable strategies and opportunities to generate
- Choose the best strategy for your business and stick with
After all is said and done, positive cashflow comes from only
four sources: new debt, new investment, sale of fixed assets, and
operations. The first three are limited. So if the fourth source,
operations, doesn't kick in, then sooner or later your creditors
pull the plug.
Make it your goal to go after one of the
best sources for new cashflow — working with your trade exchange
counselor to cover more of your company's business expenses with
David Birch has a degree in applied
physics and engineering from Harvard. He spent his early career at
NASA, working on the Hubble Space Telescope and the Mariner space
program. In 1983, Birch started Cognetics, subsequently renamed Arc
Analytics — a research and consulting firm in Waltham (MA).
Is Anyone Looking Out For Your Financial Interests?
According to a survey by market researcher PSI Global, only 15% of
owners with annual business revenues under $500,000, have been
contacted by their banker. So, if you own a small business don't sit
by the phone waiting to hear from your banking representative.
How To Get More Sales In
Our street-smart restaurant
marketing report shows proven ways to rapidly boost your
restaurant's sales & profits.
The Growth and Use of Secondary
Capital (New Money) Creates Unprecedented Wealth In Today's New Age
There are many forms of secondary
capital — which can be defined as any financial instrument that
measures and communicates value in a common language. Would you like
to see and learn more about the many forms of secondary capital?
We have 70 free, informative and
inspiring, articles for you in our "Secondary Capital Section."
Check it out...
Get New Money-Making Ideas And
obtain useful, informative ideas and contacts in every available
back-issue of BarterNews.
barter company in the world is listed on our web site,
click through to our Global List
of Barter Companies.
We welcome your
comments, questions, and observations.
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