January 17, 2017
Written
by Bob Meyer, Editor of BarterNews
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From the desk of Bob Meyer..
01/17/2017
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Equitrade Expands Its National
Brand Westward
Equitrade International has recently completed two new
acquisitions, giving it an entry into the California market of
Los Angeles. ABC Barter in Alhambra and Cal Coast Barter in
Ventura have been added to the growing Equitrade network which
now boasts over 2,500 members.
"These latest
acquisitions give us a firm presence in California which is a
good anchor for acquisitions in other western markets." said
Equitrade CEO, Jim West. "Additional acquisitions are also in
process, which will expand further the Equitrade brand on the
west coast."
Equitrade International is a growing
commercial barter clearinghouse, which arranges cashless
transactions for its members who have idle capacity in their
businesses. Headquartered in Atlanta (GA) it has a presence in
35 states and Canada, with plans to expand to other markets in
2017. Equitrade's unique approach to barter provides a liquid
marketplace for the sale of excess inventory and spare capacity
for businesses of all types.
Equitrade has also
pioneered the concept of a barter bank account for consumers who
have idle assets to sell. Its national online network of members
provides a seamless marketplace for barter transactions between
businesses and individuals alike including media, travel and
real estate.
The secret to Equitrade's growth lays in
its unique program for aging barter exchange owners searching
for a more lucrative exit strategy as they approach their
retirement years.
For more info about Equitrade,
visit
www.equitradeintl.com and
www.myequitrade.com.
For info about Equitrade’s
affiliate program, visit www.equitradeintl.biz.
BarterNews.com — World's Largest
Depository Of
Barter Information
Hundreds of valuable articles,
techniques, and strategies are found in the following various barter
categories:
Travel,
Media,
Trade Exchange
Corporate Barter,
Offset & Countertrade,
Secondary Capital,
Real Estate,
Community Barter,
Restaurant & Entertainment
(The Barter
Categories are found on the horizontal bar at the top - 3rd
button from right.)
Money-Making Reports Available From BarterNews/span>
Your Reliance On Typical
Assumptions Hurts Business
We all have false assumptions. Even if we don’t realize
it, they exist. For instance consider these typical
assumptions:
-
"Advertising
doesn't work, it's a waste of money"
-
"If our sales staff would just
make one more call a day, everything would be great."
-
"Nobody asks for the order
anymore … that's the problem."
-
"The only thing our customers
care about is a low price. Nothing else matters."
-
"Everybody knows us."
-
"We are the best!"
-
"We're the oldest."
-
"The current downturn in our
business is only temporary. We'll come out just fine."
Without even realizing it, businesses base their plans
and programs on assumptions such as these. But embracing
such ideas can unfortunately keep companies from expanding
their vision, attracting creative employees, and succeeding
in their quest to gain new customers.
Often, rather
than testing an accepted premise or adopting a new strategy,
owners will ignore the all-too-obvious fact that their
course is heading straight for trouble. Yet only by
challenging all assumptions, can a company literally breathe
new life into its operations.
The issue is
not just staying in business. What's really at stake is
finding ways to open new markets, and becoming the company
of choice in your field. The job is not an easy one, because
it often demands dramatic changes in the way we approach
doing business.
In the final analysis, the determining
factor for success is a state of mind that freely welcomes
new possibilities.
Is Your Trade Exchange Missing Out On
Valuable New Business?
If
your barter company's listing on BarterNews.com isn't current, you
are definitely missing out on new business. The web site
BarterNews.com receives heavy traffic - with over 150,000 page-views
every month. Entrepreneurs and corporate executives check the
thousands of articles, the weekly "Tuesday
Report," and the "Contacts
Section" of our site. They use the latter to find barter
companies with which to do business.Is your barter company's listing up-to-date?
To keep your listing current is very easy. See the links below to (A)
update any changes to your company's listing, such as new location,
phone number, web site or other information, and (B) if your company
has not been listed.
Here's how to get on board:
To
make changes to your listing
click here.
For
new listings
click here.
How Do You See Yourself?
Most entrepreneurial business owners see their "business
personalities" in distinct terms, according to the latest
survey by Open Small Business Network, American Express
Company’s small-business unit.
When asked to choose,
34% of the owners in the survey characterized themselves as
managers, or big picture people, who like making things run
smoothly and improving how employees work together. They
enjoy the operational part of the business.
Second,
at 27%, came what the poll labeled the heroes, or those who
take to solving the difficult problems facing a company.
Next, at 16%, were the rainmakers who find new business,
while 11% of the owners see themselves as artists, more
involved in creating products than running the business
Only 4% of those surveyed would characterize themselves as
mavericks, or risk-takers, those who sometimes take up
projects for the sense of adventure alone.
Owners
were also asked what their No.1 pet-peeve was regarding
employees. Although the largest percentage (35%) didn’t have
any one pet-peeve, for those who did, showing up late for
work and lack of initiative were at the top of the list.
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The Growth and Use of Secondary
Capital (New Money) Creates Unprecedented Wealth In Today's New Age
Of Possibility
There are many forms of secondary
capital — which can be defined as any financial instrument that
measures and communicates value in a common language. Would you like
to see and learn more about the many forms of secondary capital?
We have 70 free, informative and
inspiring, articles for you in our "Secondary Capital Section."
Check it out...
www.barternews.com/secondary_capital.htm.
Get New Money-Making Ideas And
Valuable Contacts!
You can
obtain useful, informative ideas and contacts in every available
back-issue of BarterNews.
Every
barter company in the world is listed on our web site,
click through to our Global List
of Barter Companies.
We welcome your
comments, questions, and observations.
Copyright BarterNews 2016. Redistribution of BarterNews
content expressly prohibited without the prior written permission of BarterNews.
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