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October 9, 2012

Written by Bob Meyer, Editor of BarterNews

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From the desk of Bob Meyer... 10/09/2012

NATE’s 2013 Convention Site Selected

The National Association of Trade Exchange’s board of directors has announced that their 2013 convention is scheduled for May 16 -18 at the Wyndham Riverfront in Little Rock, overlooking the Arkansas River. Southern Barter Exchange will host the annual convention.

For more information, click here

Largest Southern California Barter Fair Slated For November 18

The Fairplex, at the LA County Fairgrounds in Pomona, will be the site for this year’s ITEX Holiday Barter Fair. It will take place November 18, the Sunday before Thanksgiving, from 9:00am to 4:00pm.

For more details, call 909-592-7727.

“You Can’t Kiss All The Pretty Girls”

Steve Jillings, CEO of TeleSign (a California company that provides security to some of world’s largest consumer web sites), says the best business advice he ever received was from an older businessman when he was working in Canada. Jillings was trying to tackle several opportunities when told that he couldn’t kiss all the pretty girls. In other words a person must realize that instead of having too many “irons in the fire,” one has to choose one project to focus on.

Jillings feels that 2012 offers more opportunities (in this day and age) than there’s ever been in our history. But one must work smart, and not on a whim. He affirms that building a plan with the right strategic decisions will allow you to grow faster than your competitors. It is also beneficial to choose a field that’s about to take off.

New Real Estate App — HomeSnap

This new application allows you to take a smart-phone photo of just about any house (the company claims to have 90 million of them in its database) and the app’s GPS functions will supply you with complete details on current value, square footage, most recent sale price, taxes, schools and other information. 

It’s the creation of Sawbuck Realty, and is available for iPhone, iPad or iPod Touch, with an Android version coming soon.

Here’s What Your Representatives Are Worth …

Disclosure and public records for all U.S. Congressional members from 2004 to 2010 show the following:

By 2010, the median estimated wealth for members of the House of Representatives was $746,000, and for senators it was $2.6 million. There was virtually no difference between the wealth of Republicans and

Democrats in 2010. (However, the net worth of Republicans was 44% higher than the net worth of Democrats just six years earlier in 2004.)

Where Do The Wealthiest Expatriates Live?

Singapore is the most favored “expat” destination, for both making money and accumulating luxuries. Bermuda and Thailand followed Singapore, with three other Asian countries — Hong Kong, China and Vietnam — making the top ten.  

All back issues of "From the Desk...” can be accessed by clicking here.

(Please feel free to forward our newsletter to your friends and colleagues. We have a “box” at the end of the newsletter for your convenience. See you next week. . .)


World’s Largest Hedge Fund Now Owned By Apple

Apple (AAPL) is not only the most profitable company in the world, but it also now owns the world’s largest hedge fund. Zero Hedge reports that Braeburn Capital, a Nevada-based asset management corporation specifically founded by Apple to manage its cash, presently has more than $117 billion in AUM (assets-under-management). Thus making it larger than hedge fund giant Bridgewater, which currently has around $100 billion in AUM.

As Zero Hedge notes, Apple has been very secretive about Braeburn’s investments and activities and has kept the company’s profile decidedly low. That’s because “Apple presently uses Braeburn primarily in its capacity for finding legal tax loopholes all around the world to avoid paying taxes.”

What’s more, Zero Hedge says that Braeburn exists in a sort of legal black hole where it has no reporting requirements and thus isn’t obligated to disclose to anyone what it owns. The web site speculates that Braeburn could soon become much more well known, however, as the government could soon turn its attention toward closing legal loopholes that have allowed hugely profitable companies to avoid paying taxes.


Is Your Trade Exchange Missing Out On Valuable New Business?

If your barter company’s listing on BarterNews.com isn’t current, you are definitely missing out on new business. The web site BarterNews.com receives heavy traffic — with over 150,000 page-views every month. Entrepreneurs and corporate executives check the thousands of articles, the weekly “Tuesday Report,” and the “Contacts Section” of our site. They use the latter to find barter companies with which to do business.

Is your barter company’s listing up-to-date?

To keep your listing current is very easy. See the links below to (A) update any changes to your company’s listing, such as new location, phone number, web site or other information, and (B) if your company has not been listed.

Here’s how to get on board:

To make changes to your listing click here.

For new listings click here.


Barter Partnership-Marketing Increases Your Payoff

One of the ways to expand your marketing efforts is by contacting and partnering with other members within your trade exchange. Look for those whom you’ve met and created a rapport with (at mixers or trade fairs) as well as those offering complementary but non-competitive products or services. If you need some help, give a call to your trade broker for possible introductions.

For example, if you’re selling nutritional supplements, you could join forces with the local fitness center wherein you’d display each other’s products or services in your respective businesses. When creating a promotion that would provide additional exposure for both of you, look to fund it on trade and split the cost.

To get started in building barter partnerships, analyze the type of customers you service. What types of businesses are they in? What companies are they doing business with? When you spot a significant number of your customers coming from one industry or neighborhood, consider teaming up with others from the exchange that might also supply that target market.

Working together and sharing marketing costs, as well as customers, is a winning barter partnership for all!

* * ANNOUNCEMENT * *

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To order: Click here


Your Business Can Prosper In The Retail Giants’ Shadow

“Entrepreneurial store owners who choose to compete, by implementing innovative strategies, really can succeed in going head-to-head with anybody.”

—Don Taylor, author of Up Against the Wal-Marts

According to Taylor, the successful independent retailer sees the chains and superstores as “steamships plowing through the ocean, and themselves as the sleek racing boat zipping around and through them — changing direction on a dime!” It’s a tremendous, necessary advantage when going up against the superior cash and other resources of the giants.

More than ever, independent retailers know and understand that it is necessary to adapt to their customers. So the number one question they’re asking is, “How can I better serve you?” One of the top strategies the knowledgeable retailer uses for increasing business is working with the local trade exchange. It’s where additional sales are realized without upsetting the cash market, therefore, the best of both worlds.


Money-Making Reports Available From BarterNews


Is Anyone Looking Out For Your Financial Interests?

Only 15% of owners whose annual business revenues are under $500,000, according to a survey by market researcher PSI Global, have been contacted by their banker. So, if you own a small business don’t sit by the phone waiting to hear from your banking representative.

Contrast the bankers’ attitude and lack of interest in your company’s welfare with that of your trade exchange. They are likely to contact you via fax, phone calls, and e-mail several times every month!


How To Get More Sales In Hyper-Competitive
Restaurant Industry

Our street-smart restaurant marketing report shows proven ways to rapidly boost your restaurant’s sales & profits. More-->

 


The Growth and Use of Secondary Capital (New Money) Creates Unprecedented Wealth In Today’s New Age Of Possibility

There are many forms of secondary capital—which can be defined as any financial instrument that measures and communicates value in a common language. Would you like to see and learn more about the many forms of secondary capital?

 We have 70 free, informative and inspiring, articles for you in our “Secondary Capital Section.”

Check it out... www.barternews.com/secondary_capital.htm.


Get New Money-Making Ideas And Valuable Contacts!

You can obtain useful, informative ideas and contacts in every available back-issue of BarterNews.


Every barter company in the world is listed on our web site, click through to our Global List of Barter Companies.


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We welcome your comments, questions, and observations.

© Copyright BarterNews 2012. Redistribution of BarterNews content expressly prohibited without the prior written permission of BarterNews.
 

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