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May 19,  2009

Written by Bob Meyer, Editor of BarterNews

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From the desk of Bob Meyer...05/19/2009

ITEX National Convention Underway

The 27th Annual ITEX Convention is now underway in Las Vegas. The Orleans Hotel & Casino is the venue, May 19-21. Attendance exceeds 150 with franchisees from all over North America.

Helping Women With Cancer

Do you know someone who is or are you personally battling cancer? is headquartered in Atlanta and offers a worldwide program dedicated to the inner and outer beauty of women undergoing chemotherapy.

For more on this program go to

Don Mardak Appears On Bloomberg TV Program

International Monetary Systems CEO Don Mardak appeared on the Bloomberg TV program Venture Friday evening, May 15. Mardak discussed the state of the barter industry and industry trends.

For more details on Mardak�s interview see (Click on �TV & Radio� and then go to �USTV Clips.�)

What If Grandpa Had Bought 100 Shares!

Johnson & Johnson is the sixth most profitable company in the Fortune 500, and the fifth most valuable (ahead of P&G, IBM, GE and Berkshire Hathaway). If you�d bought a single share when the company went public in 1944 at its IPO price of $37.50 and had reinvested the dividends, you now have a bit over $900,000...a stunning annual return of 17.1%.

Even if you hadn�t reinvested the dividends, that single share would now be 2,500 shares as a result of splits, and you�d be collecting dividends of $4,500 a year from that $37.50 investment.

All back issues of �From the Desk...� can be accessed by clicking here.

(Please feel free to forward our newsletter to your friends and colleagues. We have a �box� at the end of the newsletter for your convenience. See you next week. . .)

Shopping Centers Advised To Barter More

President and CEO of the International Council of Shopping Centers, Michael Kercheval, suggests that owners of shopping centers and malls would be wise to embrace barter to keep their retail tenants in the game.

They could do so by taking a direct-equity interest in emerging retailers. The owner would contribute rent in exchange for equity, or some form of dividends later, as the retailer grows stronger.

The shopping center owner could expand their thinking and provide back-office support for its tenants. (Given that the shopping center has its own payroll department, why not let the tenants share it?)

Retailers should put on their barter hats too. A department store that has a tailor on premises could trade on this service with other retailers � thereby providing a value-add to the entire center.

A shopping center that needs more traffic could look toward community promotions, such as bringing in a Habitat for Humanity center to the parking lot for added traffic.

Trade Exchange Owners...

You Can Still Make 2009 Your Greatest Year Ever!

Then it�s time to grab-hold of the most powerful marketing tool in the barter industry! The Competitive Edge newsletter is a monthly, ready to use, professional 4-page work is needed! We provide both a hard copy and a PDF file for your convenience.  (Click here.)

Bono�s �Win-Win� Barter Deal With World�s Largest Luxury-Goods Firm

An equity investment by LVMH (brands include fashion house Louis Vuitton, Dom Perignon champagne and Hublot Watch) will see them acquiring a large stake � nearly 50% � in Edun, the ecologically and socially conscious fashion line backed by singer Bono and his wife Ali Hewson.

Edun, founded in 2005, specializes in organic-cotton fashions that are manufactured in developing countries including India, Peru, Kenya and Uganda. The company�s mission is to promote trade as a way to boost communities and to encourage other entrepreneurs to do business in developing countries, particularly Africa.

Edun will be managed by LVMH and be gaining access to their marketing, management and production resources, a real coup for Bono�s young operation. For LVMH the deal provides them with the introduction into the growing market for fashion businesses that have ecological and ethical goals.


25 Years Of BarterNews Issues Now In Digital Format

Welcome to the largest repository of barter contacts, strategies, and barter techniques in the world. All 64 issues of BarterNews now available in digital format at

         International visitors look for BARTER CONTACTS in our Global Barter Section. If YOUR exchange isn�t listed see the forms on the lower left of the page. (Click here.)

         Attention trade exchange owners...thousands of visitors every month visit our BARTER CONTACTS section on our web site where we have names & addresses of barter companies in the USA. If YOUR exchange isn�t listed, or the information is incorrect, you can correct the situation by using the forms to the lower left of the USA map. (Click here.) 

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Thomas Greco, Alternative Currency Guru, Slated For IRTA Conference

Ron Whitney, Executive Director of The International Reciprocal Trade Association (IRTA), has announced that Thomas Greco, noted economist, author and leader of the alternative and community currency movement, will attend and participate in IRTA�s upcoming historic 30th annual conference. The conference will be held October 2 � 4 at the Magnolia Hotel in Dallas Texas.

�Tom was our keynote speaker at the 2006 IRTA Conference and we are privileged to have his participation in this year�s conference,� said Whitney. �His perspectives and delivery of views is always a high point of any conference.

�I'm looking forward to once again meeting and conversing with IRTA members at the 2009 conference,� Greco affirmed. �As the global depression and financial meltdown continue, commercial trade exchange operators will have a crucial role to play in reinventing the exchange process and reclaiming the credit commons.�

Greco is the author of several books that describe monetary history, explain key principles, and prescribe specific actions that enable communities, businesses, and governments to reinvent the exchange process. His latest offering is titled The End Of Money And The Future Of Civilization.

According to IRTA President David Wallach, �Greco�s book is a chilling, gripping narrative that examines the history and current condition of our 300-year-old unbalanced and unsustainable monetary system. He proposes specific changes that when adopted will transform our money system into a more user-friendly platform of exchange that will benefit all of the world�s people...a must read for all.�  

Money-Making Reports Available From BarterNews

Report From New Zealand

By Thomas H. Greco

For more than 27 years Tom Greco has been working at the leading edge of economic and financial restructuring. He�s traveled throughout the world lecturing and working with various communities (to set up community currencies).

Greco addressed the 2006 International Reciprocal Trade Association�s (IRTA) Annual Convention, pointing out the unique opportunity the barter industry has to be a major savior of the coming currency crisis�if there was a united worldwide common currency developed.

Tom Greco�s recently published book is �The End of Money and the Future of Civilization� from Chelsea Green Publishers.

Overall, my New Zealand experience has been a whirlwind of presentations, interviews and meetings (with one weekend break for R&R at a seaside campout). It�s been a rewarding and satisfying opportunity to share my knowledge and insights, as well as to learn from the many able and dedicated people who have inspired me along the way.

While time has not allowed a visit to the south island, my wide ranging visits around the north island give the impression of New Zealand as beautiful and pristine. With a land mass about the same size as Britain but less than one tenth its population and plenty of natural resources, the feeling is one of roominess and abundance.

A couple hours after my arrival at the Auckland airport, conference organizer Laurence Boomert put us on a ferry boat to Waiheke Island, a half-hour ride across the bay from the city, where I gave an evening presentation at the local theater to a group of about 70 island residents, then stayed the night at the home of the Peter Russell family, a beautiful place with awesome 180-degree views of the sea and nearby islands. My presentation there was called, Community Economic Development: A Comprehensive and Innovative Approach, in which I described the multi-stage regional development program I�ve been advocating for the past few years and which our south India project is trying to implement.

The next morning a small group gathered over breakfast at Peter�s house to discuss the possibilities for starting a community currency on the island. It took little more than an hour to reach a common vision and a plan for a currency that would initially be issued as vouchers by a popular local caf�, then shift over into a credit clearing association anchored by a few trusted issuing members. The expectation is that this first node might be the �seed crystal� that can precipitate the organization of similar small clearing associations that will eventually be linked up to form an Auckland area exchange network. 

Returning to Auckland later that morning, Laurence hurried me over to the studios of New Zealand National Radio to record an interview with Kim Hill to be aired on her popular Saturday morning program. [That program was aired on April 11 and can be heard at  Click here During the following week I heard favorable comments from many people who had listened to that broadcast.]

That same evening, (Wednesday, April 8), a group of about 90 people gathered at Auckland University to hear my presentation on, Money, Power, Democracy, and War: Finding the path toward global peace, harmony, and prosperity. This was an updated version of a presentation I first gave in Tucson a couple years ago.

Waitakere is one of five cities/boroughs that comprise the Auckland metropolitan region. It seems that the new right-wing national government is determined to replace these five city administrations with a single �super city� administration, a move which will further disempower people and local communities. It is opposed by the majority of residents and likely to face serious citizen opposition. For now, the separate city governments are still functioning. Around noontime on the next day (Thursday), Laurence and I met with some staff people of the Waitakere city to discuss community economic development strategies.

The weekend provided an opportunity for some relaxation. The Prana retreat is located on the Coromandel Peninsula on the east coast of the north island, about a four hour drive from Auckland. Although the weather was too cold for me to be interested in swimming in the sea, I enjoyed the occasional sunshine, the beach and spectacular views, the peaceful setting , the morning yoga classes, the music, the drumming and the people.

Taupo is known for its beautiful large fresh water lake and its hot springs. That was our next stop on the way to Wellington. On the way we stopped at a roadside stand to buy some avocados, which at $5 a dozen (US $3), were an irresistible bargain. As a second thought I also picked up a bag of golden kiwis for $2. The golden variety, which I had never seen before, proved to be a delicious treat with flesh that is more delicately flavored and less acidic than the common green variety.

In Wellington, I gave a presentation called, The Political Money System: The Story of Central Banks, Inflation, and Legal Tender, which I began with a statement that I had posted on my blog in September, 2008:

The present disorder in the financial markets and the cascading failures of financial institutions come as no surprise. Those who recognize the impossibility of perpetual exponential growth and who understand how compound interest is built into the global system of money and banking expect the continuation of periodic �bubbles� and �busts,� each of increasing amplitude, until the system shakes itself apart.

As I�ve said before, and as I argue forcefully in my new book (which I�m told has just come off the press), the separation of money and state is something that is urgently needed if any dignified form of civilization is to survive the deepening multi-dimensional global crisis.

Following the Wellington session Laurence drove home to Wanganui while I stayed and took up lodging for two nights in the Comfort Hotel which gave me an opportunity to explore a bit of the central waterfront area of this capital city. I had the chance on Thursday (April 16) to experience the fine New Zealand railway system, taking the train up to Carterton where I was the guest of Helen and Alf Dew. Helen is a living example of sustainable living on a largely self-sufficient urban homestead. I hope that she will some day write her own book detailing her approaches to gardening, water harvesting, food preserving, nutrition and the various other aspects of �the art of living.�

The national Community Currencies Conference (April 17-19) brought together well over 100 enthusiastic participants who convened at the Quaker Settlement in Wanganui to share information and discuss new possibilities. My Keynote presentation delivered on Saturday morning (April 18) was titled, Reclaiming The Credit Commons: The Key to Sustainability and Relocalization. Prefaced with a brief outline of my vision of societal metamorphosis, I argued that liberating the exchange process from monopoly control by means of localization and popularization of credit is a necessary prerequisite to achieving a steady-state economy and the devolution of power to local communities.

On Monday, the day before my departure for Australia, Laurence took a few of us on a tour of the Environmental Center and a couple community gardens around Wanganui. Towards the end of our tour he received a call from Merania, a reporter who writes for the local daily newspaper. She wanted to do an interview for a feature story, so we hurried back to the Environmental Center to meet her there. She spent quite a bit of time asking questions not only of me but also of Helen Dew and Margaret Jefferies, conference presenters who were in our party. Merania called back later in the evening to say that the editors had liked the story so much that it would be a front page feature in the next morning�s edition.

Before leaving for the airport the next day, Laurence went out to fetch some copies of the paper. There it was, complete with photo of me with Helen holding a copy of my previous book, Money. The headline read, How the recession could improve your life and was capped with the tag, Finance guru�s claim. Gosh, there�s nothing like a bit of praise to make one feel humble.

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The Growth and Use of Secondary Capital (New Money) Creates Unprecedented Wealth In Today�s New Age Of Possibility

There are many forms of secondary capital�which can be defined as any financial instrument that measures and communicates value in a common language. Would you like to see and learn more about the many forms of secondary capital?

 We have 70 free, informative and inspiring, articles for you in our �Secondary Capital Section.�

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