April 8, 2014
by Bob Meyer, Editor of BarterNews
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From the desk of Bob Meyer...
Eat Your Veggies?
British researchers who
studied 65,000 people over seven years found that people who
ate 7 portions of fruits and vegetables every day have a 42%
lower death rate than those who ate 4 or fewer servings.
Eating farm fresh vegetables, freshly picked, have more
In the U.S. the time from
farm to your fork is 14 days and some 40% of all fruits and
vegetables we eat are imported from other countries. For
healthier food you can focus on sourcing local food
production when possible.
For additional information,
Business Travel Group Opposes
Calls On Planes
The Global Business Travel
Association is a trade group for the world's business
travelers, and represents 6,000 travel managers. It asserts
that onboard phone calls are "detrimental to business
travelers," and submitted its opposition to the use of
cell-phones on planes to the FCC (Federal Communications
In 2012, business travel was
responsible for $491 billion in spending, or 3% of U.S.
gross domestic product.
NATE Programs Planned For 30th
Here's a brief look at two of
this year's sessions for the National Association of Trade
Exchanges' 30th annual convention:
there will be a focus on competing against the Internet.
Alternative Currencies: Competitors or Partners will
explore ways to use today's digital world to one's advantage
and better understand the new online currencies.
there will be coverage on the always-popular subject of
travel and how to improve it for your exchange. Learn how to
simplify the procedures and improve communications between
exchanges for travel, including the creation of a universal
travel request form.
The top Platinum
Sponsors for the upcoming NATE convention to be held in
Orlando may 15-18, are TradeFirst (www.TradeFirst.com)
and Trade Studio (www.TradeStudio.com).
For NATE convention details,
One-Third Of Americans Only
Have $1,000 Saved For Retirement
A new study by the Employee
Benefit Research Institute reports that only 36% of American
workers have a measly $1,000 saved for their later years.
And 68% of these same workers, who say they've saved less
than $1,000 for retirement, reported annual earnings of
$35,000 or less.
back issues of "From the Desk..." can be accessed by
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See you next week...)
Cruise Vacations For Very Little Money
Super values for international vacations are now available
in the marketplace, with cruise deals now available for as
little as $50 a day per person. This includes comfortable
well-maintained accommodations with maid service, 3 meals
daily, plus shipboard activities and nightly entertainment.
Cruise trips are a super bargain and the ship lines can
provide outstanding value because of the efficiency with
which they deliver their service. For example, the typical
cruise ship has teams of room stewards, chefs and waiters
working 7 days a week to clean 1,000 cabins per day and
prepare and serve three or four meals a day to 2,000
When the ship sails from the port of departure, the staff
knows exactly how many meals will be served for the entire
cruise and the ship has been provisioned accordingly. Every
cabin, table, and employee is fully utilized every day.
That's much more efficient and less wasteful than the system
land-based hotels and restaurants must employ to serve a
much smaller group of customers who vary in number daily.
As ships have gotten larger and cruise lines have grown into
billion-dollar enterprises, feeding and transporting more
than 15 million passengers every year, the cruise lines'
huge buying power has reduced their costs for everything
consumed on the ship. Plus larger ships and show lounges
spread the cost of entertainers, the captain, officers, and
cruise director over more people. And unlike airlines and
hotels that accept empty seats and rooms during slow
periods, cruise lines will do whatever it takes to sail
All lines, except the four 6-star cruise lines, will slash
prices as low as they need to in order to fill every cabin.
Even the 6-star lines are now offering discounts and free
excursions that were once unheard of.
They do this for two reasons. First, on most lines a
significant percentage of the crews' compensation comes from
and there are no gratuities from empty cabins. Second,
venues such as casinos, spas, boutiques, photography
studios, and excursion desks are completely dependent on
onboard purchases. Purchases that, of course, are directly
related to the number of people onboard.
All of this has resulted in the best bargains ever for
people cruising today.
An International Reciprocal Trade Association
IRTA Investigation Concludes Daniel Evans & Ormita Fraudulent
The Ormita Report, released on March 26, 2014, reveals a long
history of misinformation and fraudulent activities by Daniel Evans
and his company Ormita. The report was well researched and written
by New Zealand author and blogger Dennis Smith, and it provides
credible evidence that Ormita is an international con.
The findings of The Ormita Report are consistent with IRTA's
knowledge of Mr. Evan?s deceptive business practices and Ormita as a
fraudulent organization. According to the author, Ormita is "little
more than a one-man-band using smoke and mirrors" and its claimed
trade volume figures are a "total fabrication."
IRTA highly recommends that you read the report, and then inform any
barter companies or organizations that are considering doing
business with Daniel Evans or Ormita, as well as any victims of Mr.
Evans and Ormita.
IRTA was founded in 1979 to foster the common interests of the
worldwide barter industry and to uphold high standards of ethical
business practices within the industry.
Over the last thirty-five years IRTA has taken a proactive role in
preserving, protecting and enhancing the global barter industry.
believe that IRTA has a responsibility to expose and confront
dubious barter operators so as to protect the public and fellow
barter industry members from harm.
Widespread dissemination of this comprehensive report will be of
benefit to the international business community.
The Ormita Report can be found at www.theormitareport.com.
For further information, please contact Ron Whitney, IRTA's
Executive Director, at firstname.lastname@example.org or 757-393-2292 (U.S.).
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Six Proactive Steps For
Understand your clients' pain-points. See yourself as a
consultant, rather than a salesperson. Encourage clients to share
information regarding their most pressing needs by being a good
listener and asking questions.
Have a value proposition. Go to the client knowing exactly
what makes you unique and why they should choose you. Avoid generic
sales pitches that don?t address actual problems or needs.
Know whom to target. Do your homework and be sensitive to
each person's situation. Don't necessarily go straight to the top in
a small business, as you could alienate a key influence.
Have patience. Small companies often take longer to make
sales decisions, because they must understand how your product or
service will solve a real problem. Take time to research their
needs, their competition, and their budget.
Don't just take the order. Some firms might ask for one
solution when another might be the best. You are the expert, so give
them options, opinions and advice.
Stay in touch. Be proactive in providing information to your
clients on a regular basis, not just when they are ready to buy
something. This attention will provide big dividends in the future.
Is Your Trade Exchange Missing Out On
Valuable New Business?
your barter company's listing on BarterNews.com isn't current, you
are definitely missing out on new business. The web site
BarterNews.com receives heavy traffic — with over 150,000 page-views
every month. Entrepreneurs and corporate executives check the
thousands of articles, the weekly "Tuesday
Report," and the "Contacts
Section" of our site. They use the latter to find barter
companies with which to do business.
Is your barter company's listing up-to-date?
To keep your listing current is very easy. See the links below to (A)
update any changes to your company's listing, such as new location,
phone number, web site or other information, and (B) if your company
has not been listed.
Here's how to get on board:
make changes to your listing
How To Get More Sales In
Our street-smart restaurant
marketing report shows proven ways to rapidly boost your
restaurant's sales & profits.
The Growth and Use of Secondary
Capital (New Money) Creates Unprecedented Wealth In Today's New Age
There are many forms of secondary
capital — which can be defined as any financial instrument that
measures and communicates value in a common language. Would you like
to see and learn more about the many forms of secondary capital?
We have 70 free, informative and
inspiring, articles for you in our "Secondary Capital Section."
Check it out...
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