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Bob Meyer

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February 24, 2009

Written by Bob Meyer, Editor of BarterNews

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From the desk of Bob Meyer...02/24/2009

Dubai Racked By Debt

Dubai�s economy is contracting after a 40% slump in property prices, leaving the emirate struggling to refinance $15 billion of debt this year, the credit-rating company Moody�s divulged.

Great Time For Hotel Room Deals

According to PKF Consulting statistics, the best deals in the hotel industry are rooms...with vacancies at a 20-year high. Look for promotions at hotel web sites and compare prices at

WSJ Says �Barter Fits The Bill For Strapped Firms�

The February 17 issue of The Wall Street Journal ran a significant story about how small businesses, squeezed for cash (and unable to get loans), are bartering more. NuBarter and BizXchange were two barter companies listed, along with six small businesses denoting their barter experiences.

More Barter Internationally As Bank Lending Dries Up

A recent article in the Financial Times reports countries from Malaysia to Morocco say they have reverted to bartering for food and making deals to import commodities ranging from rice to olive oil. Officials estimate the deals range from $5 million for smaller contracts to more than $500 million for the biggest.

Barter Tops In Cost-Per-Lead

According to Action International Business Coaching, their evaluations of small companies using barter shows that barter is tops in providing return-on-investment and cost-per-lead.

All back issues of �From the Desk...� can be accessed by clicking here.

(Please feel free to forward our newsletter to your friends and colleagues. We have a �box� at the end of the newsletter for your convenience. See you next week. . .)

Jeff Burkhardt�s Corporate Barter Network Using eValue�s Base For Expansion

In the early 1990s 43-year-old Jeff Burkhardt founded the Corporate Barter Network. Today his company has 500 members � ranging from small companies to Fortune 500 companies.

To better serve his 500-member base Burkhardt is teaming up with Gary Lasater�s eValues system based in Colorado. EValues is a network of independently-owned exchanges that, aggregately, number over 30,000.


Corporate Barter Network
Jeff Burkhardt, CEO
Phone: 610-372-1600


Gary Lasater, CEO
Phone: 303-840-7172, Ext. 1

Attention Trade Exchange Owners. . .It�s GROW OR GO!

The magic bullet for growth is sales, always has been and always will be...yet the industry�s overall growth is anemic. Why? Maybe it�s because we�re not providing on-going education about our unique way of doing business. Knowledge is always a pre-requisite to taking sustained action.

And for those newcomers, the lifeblood of an exchange, awareness of and understanding about the value of trading is even more important.

If you expect prospects to come aboard and your members to be more active traders, but you are perplexed when the results are less than you desire...there�s a good reason. You must continually educate and motivate every month--month after month after month!

Such action is necessary because, let�s face it, more cash business, not trade, is of paramount importance to your members. You must break through this �cash only� focus and redirect their thinking toward barter. Although most exchanges don�t see the importance of doing so, many industry leaders are taking action and so can you.

As the owner of your own operation, there is an easy and inexpensive solution for moving forward...look into using The Competitive Edge newsletter. It�s a camera-ready, 4-page, professionally written, informational marketing tool...available in PDF format as well as print. So regardless of how you reach your prospects and clients, you will have the necessary vehicle.

Written especially for you, the busy trade exchange owner, I am certain it will be the best investment you ever make.

For more information about The Competitive Edge, and how it can benefit you click here.

Major Advertisers Putting Squeeze On Vendors

The biggest national advertisers in the U.S. are putting the squeeze on companies that produce and broadcast their ads. Their strategy is to rework contracts with suppliers to cut costs.

Over the past two weeks General Motors (Cadillac, Pontiac and Buick brands) have offered to pay ad-production firms 50% of a commercial�s production costs after the first day of shooting, and the remaining 50% when the ad is finished. This is a major departure from the standard practice of paying 50% to 75% of the cost before production starts.

Production house executives say the biggest share of their costs is tied up in labor and hard costs, i.e. equipment & locations, which have to be paid upfront. Unable to finance such costs, due to tight credit, such policies are thus unacceptable to the production firms.

Anheuser-Busch has its own twist: telling media outlets that they will have to wait 120 days after an ad runs to receive payment...a considerable extension for a 30-day standard.


25 Years Of BarterNews Issues Now In Digital Format

Welcome to the largest repository of barter contacts, strategies, and barter techniques in the world. All 64 issues of BarterNews now available in digital format at

         International visitors look for BARTER CONTACTS in our Global Barter Section. If YOUR exchange isn�t listed see the forms on the lower left of the page. (Click here.)

         Attention trade exchange owners...thousands of visitors every month visit our BARTER CONTACTS section on our web site where we have names & addresses of barter companies in the USA. If YOUR exchange isn�t listed, or the information is incorrect, you can correct the situation by using the forms to the lower left of the USA map. (Click here.) 

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There are currently 1182 posts and 179 comments contained within 21 categories on our blog. We trust you�ll find them worthwhile, and value your feedback.

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Survival Barter Kit Needed Today

According to Barbara Minton, Natural Health Editor at, anyone who �foresees a financial Armageddon� should prepare a barter survival kit to keep along-side other emergency provisions.

A barter kit should contain anything thought to be of worth and usable as currency in a barter transaction. Clearly food will have the highest priority in an emergency situation. People will need to eat, and food supplies may be interrupted or non-existent. (As credit and payment systems must be working in order for food to be transported, stored and displayed in stores.) Having extra food beyond what your family will immediately need will have great value to someone who is hungry.

When planning a kit remember that long-lasting and durable goods will be in great demand in a period of breakdown. People will quickly change their eating habits when hunger sets in and there�s no other choice.

Contents should include:

Canned food items should be those that provide a decent level of protein as well as basic nutrition. Canned beans are a great choice. Canned vegetables, fruits, soups, and meats will be easily bartered during a time of systems collapse.

Dried food items like dehydrated fruits, nuts and jerky should also be included. Comfort food items will be in demand by people with sugar addiction and children who have been brought up to think eating sugary food is a treat. Drink mixes and hard candy will be valuable.

Basic personal care items are also useful for barter, as whatever items people have depleted will be in demand.

Include several manual can openers in your kit.

Money-Making Reports Available From BarterNews

Anxiety Is A Fact Of Life � How You Use It Makes The Difference!

We associate anxiety with fear, stress, and instability. We are afraid we can�t understand or manage our anxiety, so we avoid, deny, or medicate it. And we refuse to see our anxiety as a major source of energy in or lives and our organization, says Robert Rosen�s article in UU World magazine, �Do you have just enough anxiety?�

He believes the problem lies with our faulty thinking. Change and uncertainty make us anxious. We see anxiety as negative, as a sign of weakness, so we do whatever we can to a void it. Therefore, we have  to avoid change and uncertainty.

This thinking comes from centuries of viewing change as dangerous. It comes from medical models that frame anxiety as a mental health problem. And it comes from  years of outmoded thinking that ignores the human side of business and life.

But anxiety has a place in leadership and life:

1)    It�s time to embrace change and uncertainty as facts of life. We need to let go of our desire for stability, take an honest look at what we can and can�t control, and accept with we discover.

2)    We and use our healthy anxiety as a positive force for growth, Our anxiety is exactly what we need to deal with the ups and downs of  life. It can prompt us to make healthy changes in our lives, take advantage of unforeseen opportunities, or confront difficult issues. We just need the right amount of it.

3)    Just enough anxiety is the key to living and leading in our complex world. Just enough anxiety is the level of anxiety that drives us forward without causing us to resist, give up, or try to control what happens. It unleashes our productive energy and makes us want to do better. Just enough anxiety produces the optimal state of arousal that enables us to become the people we truly are and want to be.

It�s time to rethink our understanding of change and uncertainly and our ability to manage it in our lives. It�s time to reframe our perspective on anxiety.

To keep our minds open we must deepen our self-awareness, make learning a lifelong priority, and practice non-attachment, the art of letting go of preconceived notions we have about who we are. We need to admit our mistakes, ask difficult questions of ourselves, have the courage to change patterns that don�t work, and avoid rehashing the past or rehearsing the future.

When we become attached to the ways things are, we sabotage our efforts to live with uncertainty. Our attachment to stability causes us to magnify or suppress our anxiety when circumstances start to change, as they always will. Only when we allow ourselves to feel our insecurity, discomfort, confusion, and pain can we moderate our lever of anxiety. And only then can we make the most of change.


How To Get More Sales In Hyper-Competitive
Restaurant Industry

Our street-smart restaurant marketing report shows proven ways to rapidly boost your restaurant�s sales & profits. More-->


The Growth and Use of Secondary Capital (New Money) Creates Unprecedented Wealth In Today�s New Age Of Possibility

There are many forms of secondary capital�which can be defined as any financial instrument that measures and communicates value in a common language. Would you like to see and learn more about the many forms of secondary capital?

 We have 70 free, informative and inspiring, articles for you in our �Secondary Capital Section.�

Check it out...

Get New Money-Making Ideas And Valuable Contacts!

You can obtain useful, informative ideas and contacts in every available back-issue of BarterNews.

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