January 3, 2012
by Bob Meyer, Editor of BarterNews
Want You To Know...When you sign up to receive the
FREE weekly Tuesday Report announcement your e-mail address
will never be sold, traded, or given to another party.
Note: We receive e-mails from people who have signed up
for the Tuesday Report, and then tell us they’re not
receiving our weekly announcement. In most cases this is because
they’re blocking unwanted e-mails.
ensure that our weekly Tuesday Report e-mail announcement
reaches your mail box, we suggest you add
to your address book or safe sender list.
If you are a frequent visitor to our site we suggest
you hit the �refresh� button from time to time as we add information
to our site several times a week.
From the desk of Bob Meyer...
U.S. Government Adds Barter Component To
government is selling a lot of property these days � namely,
obsolete air bases around the country. Unfortunately, real
estate markets have shifted dramatically and values are
below what they were several years ago, such as in 2006 and
November the government announced a new program for handling
the sales, embracing barter in the form of a profit-sharing
type of agreement. Essentially, before this change, all-cash
sales were required. But the new type of arrangement allows
the government to sell land to real estate developers at a
discounted price, and then share in the profits generated by
the developers purchasing the land.
Online Barter Transactions Noted
International Monetary Systems (OTCBB:ITNM) reports that
their online barter transactions increased 19% over last
year�s efforts. The increase was a result of a large, cyber
sales-event known as the �12 Days of Christmas� holiday
It�s That Time For Opening A New Business
three months of the year are the most popular time to start
a new business, according to a study by the National
Federation of Independent Business and Wells Fargo bank. A
two-year national study found that 34% of businesses start
in the first quarter, 23% in second and fourth quarters, and
20% in the third quarter.
Turk Barter Moves Into Romania
Long time IRTA member Turk Barter opened a new office in
Bucharest, Romania on December 7th, 2011. Turk Barter�s
President and IRTA Global Board Member M. Sirri Simsek
asserted, �We are delighted to open operations in Romania,
and look forward to a long and mutually beneficial
relationship with our friends there.�
back issues of "From the Desk...� can be accessed by
free to forward our newsletter to your friends and
colleagues. We have a �box� at the end of the
newsletter for your convenience.
See you next week. . .)
In Just A Few
Minutes You Could Be Reading Your Favorite Issue Of BarterNews
Issues are now loadable �click
Empowering Barter Members
By Sergio Lub
Tom Greco recently sent BarterNews the following article with the
suggestion that this strategy would increase the trading base of
trade exchanges. It�s a method that�s been used successfully by
corporate barter companies.
Barter is older than money and is now experiencing a Renaissance
thanks to two factors: One is the increasing scarcity of money due
to the global recession, the other is new software that increasingly
allows people to earn and spend their trade credits as easily as
they use PayPal. Our shopping carts at
WearCopper.com, for example, accept barter as well as credit and
debit cards for the payment of online orders.
Barter will grow even larger if it could overcome the persistent
problem members have when most of their suppliers do not belong to
the same barter group as they do. Understandably, suppliers do not
want to incur the time and expense of joining another system, while
trade exchange administrators need filled applications to check
references, and the application fees to pay commissions to their
This old Catch-22 problem will disappear once exchange
administrators allow their trusted members to make barter payment to
their suppliers, even when they do not yet belong to the system.
The users could input the needed data to process the online
transaction, so there would be no typing work for the barter office.
The new account would not need extensive credit checking, since it
is known and recommended by a trusted member. It also does not need
an initial credit line, since a new account would start by earning
barter credits, therefore having a positive balance.
common objection from new potential barter members is: �What if I
cannot find where to use my barter credits?� I suggest addressing
this problem by having the present member reassure the (non-member)
supplier, maybe by offering a �One Year Money Back Guarantee.�
So, instead of paying the printer cash at 30 days (and then asking
for more time a month later because others are not paying you), the
printer will be able to spend the trade credits right away. If said
printer cannot find anywhere to spend them, then you would buy those
credits with cash after a year. Even in the rare case that this
happens you would still enjoy extra free financing and the supplier
gets a chance to play barter with no costs or risk.
An extra benefit of having members sponsor their suppliers is that
these new suppliers will deliver goods and services that we normally
consume, thus reducing the present disproportion of luxury items.
This should also help with the problem of having members �on
reserve,� because they cannot find a suitable place to spend their
One last objection may come from the exchange�s sales people that
recruit new members for a fee. For exchange administrators to allow
free memberships, could be considered unfair competition by the
sales department people. The administrator could explain that the
free memberships are �gift certificates� that members have traded
for or have earned, for example one per year of membership.
Furthermore, the administrator can gradually switch compensation for
sales people to a percentage of the transaction fees, so their
earnings become proportional to the volume of transactions their
customer�s accrue. This in turn will give the sales staff the
incentive to visit existing clients, helping them become more
knowledgeable and efficient in the barter economy.
As more businesses accept trade credits, it does not take long to
see a future in which we could choose to issue trade credits to all
our vendors, on a trial basis, during the time it takes for their
bills to become due.
In the era of networking, tapping into our established relationships
is the viral and sustainable way to go. Imagine what will happen
when new suppliers in turn earn the right to invite their suppliers,
eventually closing trading loops and making the use of money
Writing this in December, with the spirit of the Holidays all
around, it is quite easy to visualize trade exchange administrators
acknowledging their senior members with free temporary memberships
to gift to their suppliers. And with a little effort, I can see a
few innovators empowering their exchange members to recruit their
suppliers year-round, thus helping unleash the huge potential of
Is Your Trade Exchange Missing Out On
Valuable New Business?
your barter company�s listing on BarterNews.com isn�t current, you
are definitely missing out on new business. The web site
BarterNews.com receives heavy traffic � with over 150,000 page-views
every month. Entrepreneurs and corporate executives check the
thousands of articles, the weekly �Tuesday
Report,� and the �Contacts
Section� of our site. They use the latter to find barter
companies with which to do business.
your barter company�s listing up-to-date?
keep your listing current is very easy. See the links below to (A)
update any changes to your company�s listing, such as new location,
phone number, web site or other information, and (B) if your company
has not been listed.
Here�s how to get on board:
make changes to your listing
London Research Study Released
A report commissioned by the City of London Corporation, Recipco,
and the Economic and Social Research Council, was released in early
December, 2011. The research study
The report, titled �Capacity Trade and Credit: Emerging
Architectures for Commerce and Money,� suggests the development of a
global-capacity exchange-hub based in London as a means to increase
IRTA�s Executive Director Ron Whitney attended the research roll-out
and stated, �The City of London report is a positive step in
increasing overall awareness of the power of mutual credit
clearinghouse systems to help solve the world�s liquidity and
economic problems. The International Reciprocal Trade Association
looks forward to working with the City of London and other credible
industry players to bring this noble vision to reality.�
Five �Musts� For Creating Great First Impressions For New Employees
By Polly White
Just as you expect a candidate to arrive for the interview dressed
and groomed appropriately, to shake your hand with a firm grip and
to introduce himself or herself with confidence, you need to present
your organization at its best to create a great first impression.
While larger organizations often have extensive programs for their
new employees, following these few steps outlined below will allow
smaller organizations to enjoy the benefits that come from a well
thought-out orientation program.
1. Have a plan.
The difference between a worker who becomes productive quickly and
one who languishes is often how well they are oriented to their new
company. The first hours and days of an employee's new career are
the time when they become acquainted with the requirements and
expectations of their job, the culture of the organization, and
where and how they fit into the company.
You can greatly increase the speed at which your employees become
fully productive by having a personalized orientation plan in place
for their on-boarding. The plan should balance time spent learning
about the organization and their coworkers' responsibilities with
his or her specific job duties.
It is not necessary that their first hours be spent filling out the
myriad of employment-related forms. This may be convenient for HR,
payroll or accounting, but does not create the best first
impression. While the employee will eventually need to fill out
certain forms, most federal and state requirements allow the new
employee and your company several days to complete the task.
Spending your first hours creating a friendly, comfortable and
productive experience for the employee is a better use of time.
2. Have a place for your new employees to call their own.
Whether the employee will have a desk, a locker, a workstation, or a
peg on the wall, you should have it labeled, clean and stocked with
all of the equipment the employee will need to do his or her job.
Nothing says, �We really want you to be happy and productive� like a
When desks and workstations are left empty for any length of time,
two things happen. First, any useful equipment, office supplies or
gadgets seem to walk away. Second, the empty desk becomes a dumping
ground for stacks of papers, files and other debris. The day before
the new employee is to arrive, take a few minutes to restock the
workstation and clean off unnecessary clutter.
My daughter went to work for a very small company. On her first day,
she arrived to find a desk stocked with all the supplies she needed
to do her job. In the middle of the desk was a placard engraved with
her name. She sent me a picture. It made her feel very important and
3. Introduce them to their co-workers.
Most businesses provide new employees with the standard tour and
introduction. While this is a step in the right direction, there are
ways to increase the benefit to the organization. Spend at least
part of the first day celebrating the arrival of the new employee.
Have coffee with everyone on the team, allowing time for socializing
and rapport building. If possible, add bagels or other snacks into
the mix. There is nothing like food to help with bonding and
creating great memories.
4. Choose carefully when involving others in the on-boarding
Unless you have worked with me or attended one of my workshops on
recruitment and hiring, I am sure you have not heard the term
�curmudgeon buzzard.� It is the term I coined to describe the
longer-term employee who feels obligated to swoop in on your new
employee and explain in great detail why working in your
organization may be the biggest mistake of their career.
The curmudgeon buzzard pecks away at the employee�s confidence
regaling their new colleague with stories of times when management
was unfair or unkind to the rank-and-file. They carry a great deal
of baggage with them that must be unloaded on the unsuspecting
newbie. However, they are only effective if they can poison the new
employee before he or she has fully formed his or her opinion of the
Keeping the buzzards away from your new hires during the first few
hours or days of their employment will allow the new employee to
form a favorable impression of your company � one that will be hard
to change. Therefore, choose wisely! Coach the newbies yourself or
assign them to employees who will represent your company in its best
light. The rewards will be long lasting.
5. Outline what the new employee needs to accomplish to succeed �
then set them up for success.
Finally, explain to your employee what you want them to accomplish
in his or her first days on the job. Understanding exactly what you
want them to do and how you will measure their success will increase
the new employee's confidence and the likelihood that you will get
Make sure that the tasks you select are ones that (1) will be part
of the employee's routine assignments, and (2) are very do-able.
Remember, you want the employee to succeed in the early days so that
they will be eager to take on the more difficult work that lies
To paraphrase an old saying, employees are not your greatest asset �
great employees are your greatest asset. Whether your organization
is large or small, make sure you set the stage for their success by
creating a positive first impression.
Polly White is a principal at Whitestone Partners. She has more than
twenty years of experience working with companies to improve the
skills, behaviors and attitudes of their workforce. Her career has
included roles in administration, human resources, curriculum and
employee development. She is a noted author, speaker and instructor
and has worked for companies ranging from small start-ups to Fortune
Money-Making Reports Available From BarterNews
How To Get More Sales In
Our street-smart restaurant
marketing report shows proven ways to rapidly boost your
restaurant�s sales & profits.
The Growth and Use of Secondary
Capital (New Money) Creates Unprecedented Wealth In Today�s New Age
There are many forms of secondary
capital�which can be defined as any financial instrument that
measures and communicates value in a common language. Would you like
to see and learn more about the many forms of secondary capital?
We have 70 free, informative and
inspiring, articles for you in our �Secondary Capital Section.�
Check it out...
Get New Money-Making Ideas And
obtain useful, informative ideas and contacts in every available
back-issue of BarterNews.
barter company in the world is listed on our web site,
click through to our Global List
of Barter Companies.
A Gift To A Friend Or Associate.
If you know someone who might benefit from this newsletter, feel
free to forward it to them! (See the �box� at the end of the
newsletter for the forwarding service.)
We welcome your
comments, questions, and observations.
Copyright BarterNews 2012. Redistribution of BarterNews
content expressly prohibited without the prior written permission of BarterNews.