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SuperMedia Moves Forward With SuperTradeExchange Network

Idearc Media, the Grapevine (TX)-based Verizon spin-off that publishes Yellow Pages, emerged from a prearranged eleven month Chapter 11 bankruptcy reorganization on Monday, January 4. Under the reorganization they�re taking on a new name, SuperMedia (Nasdaq:SPMD).

SuperMedia aims to make up declining revenue from printed directories by promoting its online Yellow Pages service, known as www.superpages.com.

They�re also running a direct-mail advertising unit called SuperPagesDirect and a barter exchange network, called SuperTradeExchange. The ITEX organization provides assistance and barter accounting services for the SuperTradeExchange.

For more information on SuperMedia click here

for SuperTradeExchange click here.

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