by Bob Meyer, Editor of BarterNews
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will never be sold, traded, or given to another party.
efforts on a local & national level. Train new franchises &
open new markets. Salary will be based upon experience, plus commission
& benefits. Please visit Tradebank.com for more information.
your resume to firstname.lastname@example.org.
Committing $250,000 To Broker Network
Will Assist Brokers To Better Serve Clients
(OTCBB:ITEX) plans to invest $250,000 into its network of independent
licensed brokers and franchisees, with the expectation of strengthening
the company’s position in the industry. The capital will be
generated from the company’s operational profits.
CEO Steven White, the investment represents the company’s
ongoing commitment to its broker network. The funds will be used
to create a standardized technology infrastructure to facilitate
communication, collaboration, and transactions among its members.
standardization will be accomplished using Dell products that are
built to order and then shipped directly to ITEX’s broker
locations throughout the United States and Canada.
For more information
or call Alan Zimmelman at (425) 463-4017, or e-mail: email@example.com.
Build Rapport & Empathy With Your Client Base!!
The most powerful
marketing tool in the barter industry, The Competitive Edge
newsletter, is a monthly, ready to use, professional 4-page publication...no
work is needed! Click here
Stunning "Trade" Reinforces Power &
Magnitude Of Barter
Winfrey traded on her stardom and television show coverage with
General Motors for 276 new Pontiac G6 autos, which she then provided
to audience members (chosen for the opening show because friends
or family wrote to Oprah about their need for a new car).
it all began, as so many deals do, with people meeting people. In
this case Larry Woodard, CEO of the ad agency Vigilante of New York,
the agency that handles African-American marketing for Pontiac,
met Oprah’s best friend Gayle King in an airport VIP lounge
several months ago.
wanting to make a big splash with the G6 for its fall introduction,
sent a formal proposal to Oprah via her friend Gayle. And over the
next several months the barter deal was cemented.
It could prove
to be a real home-run for General Motors, as the $7.5 million retail
value of the cars equaled the cost the company would have paid if
they bought ads for the same amount of time devoted to the story
on the opening show. However, this promotional barter deal was far
and above just time, as it was almost a personal endorsement from
Oprah...and she has tons of credibility with consumers.
nearly every paper in the U.S., and many around the world, ran the
story resulting in an enormous amount of coverage and added publicity
for the Pontiac G6.
New Money-Making Ideas And Valuable Contacts!
You can obtain
useful, informative ideas and contacts in every available back-issue
Reciprocal Trade Alliance Formed To Advance Barter Industry Within
CTB, and President of Shanghai Barter Exchange, has provided BarterNews
with this special report on the happenings in China.
The first China
Barter Summit Conference was held in Qingdao City, July 9 - 11,
with the purpose of establishing a reciprocal trade alliance and
promoting the commercial barter industry in China.
The China Reciprocal
Trade Alliance (CRTA) was founded after two years of preparation
and now includes key barter companies as well as larger corporations
with established barter departments located in Shanghai, Beijing,
Qingdao, Dalian, and Shenzhen.
Sang’s well-written report, the establishment of the CRTA
will accomplish several purposes: advance the barter industry in
China; enhance the cooperation with other barter associations and
companies worldwide; raise the understanding and value of barter
to the Chinese business community; aid the economy of China; and
bring to members within CRTA a common code of ethics and a standardized
Mr. Frank Sang
(CTB), President of Shanghai Barter Exchange, and Mr. Wu Zhizhuang,
Chairman of Qingdao Barter Exchange Center, were nominated and elected
as the first Chairman and Vice Chairman of the China Reciprocal
published, BarterNews issue #63 is now available... get
your copy now! Orders are shipped within two business days. Click
on Order Form.
(If you are
not sure if your subscription has lapsed, e-mail your name, address,
and zip code to firstname.lastname@example.org.)
Businesses To Be Measured Differently
Donald Evans says the federal government is going to debut a new
way of measuring growth in service-related businesses. And those
in the know think it’s about time, as service businesses make
up the fastest-growing part of the U.S. economy.
shifted from a goods-producing to a service-producing economy about
40 years ago, according to William Barron, acting director of the
Census Bureau in 2002.
A Gift To A Friend Or Associate. If you know someone
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to them! (See the "box" at the end of the newsletter for
the forwarding service.)
Fairs & Holiday Expo's. . .
2nd Annual BXI San Diego Fall Trade Fair. Saturday, October 23 at
Party Pals, 10427 Roselle Street, from 10 a.m. to 4 p.m. For directions
call (619) 472-2929.
BXI Ventura-Santa Barbara & BXI West Valley Holiday Trade Fair.
Sunday, November 7 at the Oxnard Courtyard by Marriott, 600 East
Esplanade Drive, from 10 a.m. to 4 p.m. For more information call
(804) 376-9466 or (818) 758-2929.
TradeAmericanCard 2004 Barter & Business Expo. Sunday, December
12 at The Grove of Anaheim, 2200 E. Katella Avenue, from 3 p.m.
to 9 p.m. For more information call (714) 532-1610.
companies: Send your holiday trade fair information to: email@example.com.)
barter company in the world is listed on our web site,
click through to our Global List of Barter
- The reality
TV show Fear Factor has “cleared” more than
95% of the country, including Fox’s owned-and-operated stations,
exclusively through barter deals in which stations exchange ad
time for programming.
has announced its trading platform for bartering CDs and DVDs
on its web site. For $4.95 a month, members can list their unwanted
discs for new and better ones.
signed up to receive a summary via e-mail of the Tuesday
Report every week? If not, go to the top of this issue
(right hand corner) and sign up!
Most people know
the Roman Catholic Church is the wealthiest not-for-profit organization
in the world. But can you guess who is #2? That would be Harvard
University with an endowment of $22.6 billion.
signs indicate that hotel rooms will be pricey for the holidays
this year, as business travelers fill up rooms that otherwise
would be destined for holiday shoppers and vacationers.
is raising its forecast of hotel rates and occupancy to the highest
growth level since 1984. And Washington-based Travel Industry
Association of America is predicting that Americans will collectively
take 278 million trips this fall, a 3.1% increase from the year
a sign of shifting dynamics in music retailing, Ray Charles’s
posthumously released album “Genius Loves Company”
was the second-best-selling album in the country recently. The
sales were a result, in large part, to a heavy marketing push
by Starbucks Coffee, whose nearly 4,200 domestic outlets sold
more than 21% of all the discs purchased. (Hear Music, a unit
of Starbucks, was involved in key aspects of the partnership process
of releasing the album.)