by Bob Meyer, Editor of BarterNews
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20th Anniversary Convention Very Impressive
Crumpton, Richard Harris And Bob Meyer Honored
and convincing turnout of 152 attendees, as well as an informative
educational program at this year’s National Association of
Trade Exchanges 20th Anniversary Convention, matched the upscale
venue—the Venetian Hotel in Las Vegas, Nevada.
For three days,
September 9 - 11, accomplished independent trade exchange owners
from across the U.S. and Canada gathered in the nation’s fastest
growing city to work and play together. They enthusiastically greeted
and embraced one another at the evening reception, renewing business
relationships and growing friendships forged over the years.
Notable at this
year’s meeting were the number of new entrees coming into
the barter arena, and the renewed enthusiasm which was voiced by
many of the industry’s veterans.
the zeal for professionalism and personal betterment was a most
impressive turnout for greater education. An industriously large
number of brokers—14—took the CTB (Certified Trade Broker)
test, spending the time necessary to study for and then pass the
exam enabling them to add the credible professional designation
after their name.
NATE has instituted a new exam—a first for the industry—which
when passed allows one to become a Master Trade Broker (MTB). Four
long-time veteran CTBs stepped forward to achieve the title: Donna
Burlingham of Eagle Barter Exchange, Debra Merchant
of Gulf Cost Trade Exchange, Kim Strabley of Continental
Trade Exchange, and Linda Zibell of New England
At this year’s
Awards Banquet three people were honored:
Crumpton of Gulf Coast Trade Exchange in Pensacola (FL).
She received the NATE Executive Director’s 2004 Most Valuable
Member Award for her tireless work with the association for decades,
including directing the CTB program for numerous years. She has
been with the association from the onset, as one of five founding
the prestigious Monkman-Crumpton Award (named after two of NATE’s
most prominent leaders) was another founding member, Richard
Harris of National Commercial Exchange in St. Louis.
Harris has served the association in various ways over the past
20 years—as president in 1989, as a director on the board,
and as moderator and panelist at many convention seminars.
Meyer, publisher of BarterNews, was acknowledged
by the NATE Board of Directors for his contributions to the commercial
barter industry and given the first-ever NATE Lifetime Achievement
Victor Castano, of Alamo Barter in San Antonio, gave an impressive
address to the attendees at the Awards Banquet, sharing his vision
on the future of the barter industry. His comments and further coverage
on the convention will appear in the next issue of BarterNews.
published, BarterNews issue #63 is now available... get
your copy now! Orders are shipped within two business days. Click
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Commerce & David Cooper Plan Nationwide Seminars For Educating
America's Entrepreneurs On The Value Of Barter
Corp (OTCBB:BLYC) and David Cooper (see BarterNews cover
story issue #62) will begin a series of seminars in January 2005
in ten major U.S. cities. The strategic alliance, titled “The
Success Acceleration Tour For Entrepreneurs and Sales People,”
will include a focus on using barter to gain a competitive advantage
by preserving cash, gaining new customers, and increasing sales
The first event
will be staged in Atlanta around half-day, one-day and four-day
seminars, culminating with a VIP dinner. Also planned is an all
day expo to showcase exhibits and provide networking opportunities
for business professionals.
The tour is
offering sponsorships to firms that provide business services and
want to reach and influence those attending the events. Each city
event will be supported by print and broadcast advertising estimated
at $250,000, and is expected to attract 1,500 participants.
Part of the
four-day event will be a program that teaches individuals and organizations
about the barter exchange business. Bentley Commerce’s trade
exchange management system will be provided to those who complete
the program. For more information visit www.bentleycommerce.com
Build Rapport & Empathy With Your Client Base!!
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marketing tool in the barter industry, The Competitive Edge
newsletter, is a monthly, ready to use, professional 4-page publication...no
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Radio Networks Offers Consulting Services On Barter
Zeo Radio Networks has announced a long-term agreement with Clifton
Radio Consulting to offer consulting services to chr/rhythmic and
urban stations on barter.
Consulting, headed by Jerry Clifton, will provide its services to
stations looking to win the battle in their market either by retooling
their format and presentation, or by coordinating a format flip
to one that’s more competitive financially.
New Money-Making Ideas And Valuable Contacts!
You can obtain
useful, informative ideas and contacts in every available back-issue
Apology To Richard Logie...
Last week we ran a story in which we misspelled Richard Logie’s
name. We are sorry for this mishap, and consequently are rerunning
it as follows. . .
Worldwide Barter Travel Portal—World Travel Exchange—Now
co-founder with partner Linda Sim of The Business Exchange located
in Scotland, has spent the better part of last year, along with
considerable money, in the construction of a barter travel portal
that he envisions will move the commercial barter industry to a
working along with IRTA’s then Executive Director Paul Suplizio,
was the person who organized the first IRTA/Europe meeting—which
he sponsored and funded—back in 1995.)
Exchange (WTEx) was launched after Logie attended a European meeting
last October, which was held in Brussels and hosted by Walther Smets.
IRTA was an invited guest.
At the meeting,
some of the attendees were lamenting about the uncooperativeness
and lack of trust that existed among certain exchanges. The consensus
was that travel is a universal need, and therefore one commodity
that can build and further develop trading relationships among exchange
was general agreement that Logie’s idea of establishing a
travel portal was a good one, he was concerned about how it would
get built. So Logie heeded the suggestion, “It’s your
idea, why don’t you work on it?”
With the goal
of keeping the service and site as simple as possible to use, he
consequently developed it as a tool for brokers who spend considerable
time handling travel for their exchange.
Sign-up Ends September 15
There are 103
trade exchanges, including the world’s largest, now posted
on WTEx’s site along with listings of 364 hotels, restaurants,
resorts, car rentals, etc., all primarily based in Europe.
WTEx is offering free access for any trade exchange with travel
inventory to sell. After September 15, barter companies will need
an IRTA-UC account for free access.
WTEx is not
a payment system, but a booking system. Direct reciprocals and IRTA’s
Universal Currency will be accepted for payment. For more information
or e-mail firstname.lastname@example.org.
barter company in the world is listed on our web site,
click through to our Global List of Barter
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- The holidays
can’t be far away...as we have received our first notification
of a Holiday Trade Fair from BXI Ventura/Santa Barbara & BXI
West Valley. It will be held on Sunday, November 7, at the Oxnard
(CA) Courtyard by Marriott on 600 East Esplanade Drive, from 10
a.m. to 4 p.m. For more information call: 805-376-9466 or 818-758-2929.
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- China is
exceeding market-opening commitments made in late 2001 as part
of a package of deals agreed to for entry into the World Trade
Organization. Top economic officials have reported the country
plans to do even more to foster foreign investment, especially
in the banking industry.