The new book What�s Mine Is Yours, by Rachel Botsman and Roo
Rogers, says we are undergoing a transformative movement in
Capitalism as we transition from a �shopping� to a �swapping�
In other words, the relentless accumulation of consumer goods is
being replaced by a more sustainable model based around bartering.
Instead of financial capital, it�s about reputation capital. It�s
not how much you earn, it�s how trustworthy you are in your
The collaborative consumption movement is gaining momentum as people
see and embrace the myriad possibilities.