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OTR Media, Offering Innovative National Advertising On Truck Fleets, Funded

OTR Media, headquartered in Bowling Green (KY), is a national mobile billboard company that provides advertising space on semi-trailers. They closed a first round $4.1 million funding, and expect to dominate an untapped market niche with their unique advertising vehicle.

The company has negotiated exclusive, non-compete leases with major national fleet-trucking companies that will enable advertisers cost effective national and regional exposure on the trailers.

Advertisers will be able to track the location of their ads 24 hours a day by logging onto OTR’s web site, and with a password get up-to-the-minute demographic and viewership data on their ads.