Humphreys Proudly Announces New Tradia Web Site

On March 19, 2008, Tradia Commerce Network launched its new web site to members, franchise owners and brokers nationwide. Tradia Online, is the culmination of a two year effort made by the IT department, and is the foundation of the Tradia Commerce Network. It replaced the web site that had been used for over six years.

Matthew Humphreys, Tradia founder and president with over 28 years experience in the retail barter industry, said, “I have never seen software capable of performing at this level. I really thought I had seen it all but our IT team working in tandem with current Microsoft technology is writing break-through automation that will change the way barter is viewed, marketed, and managed.”

The new site was designed as a “software plus services” platform, as it offers members the opportunity to manage their entire trade account online. They can list classifieds, auctions, update their business directory listings, post want ads, make travel requests, see their entire transaction history, and update all their account information. They can read all the Tradia news, browse articles on barter, and connect with other members online.

The Tradia IT team is made up of Alan Paget and Jennifer Lucas. Jennifer, the IT Manager, whose previous employment includes Nature’s Sunshine and Best Buy, is Tradia’s internet programmer, network administrator and graphic designer. Alan, a former Microsoft employee, manages the SQL database and Visual Basic programming. They have both been with Tradia for over three years.

Tradia Commerce Network was founded in 1995. It is the largest privately held barter exchange in the United States with franchises and local trade directors serving over 5000 cardholders nationwide.

For more in formation go to www.tradia.net.