Changes In Corporate Barter
A new service
by eWorld Asset Trading will allow companies to list assets
discreetly online, and then receive realistic estimates of their
value in regard to media the company has historically bought. The
new service is a wholly-owned subsidiary of KSL Media, one of the
largest independent media agencies in the nation.
The eWorld
model brings simplicity and integrity to corporate trade. A simple
contract replaces the 30-page legalese documents that have become
standard in the field. All facets of a prospective client�s business
operation�from financial and marketing management to product sales
and distribution to advertising agencies and media departments�are
included in every aspect of the transaction from the beginning. And
all exchange-of-asset agreements are made in concert.
Another element
is the discreet source for quotes. A corporate officer simply fills
out a registration form online, lists type and volume of assets to
be valued, and their interest in specific media types. Within 48
hours, the eWorld team provides a realistic estimate of the asset
recovery value and a preliminary list of media offerings based on
the client�s historical buying pattern.
The estimate
establishes a starting point for a business relationship, with
eWorld facilitating trade transactions that reduce cash spending by
using certain assets.