Times change,
and we too must adjust. The good news is that even with economic
changes, you can do just fine when you�re aware, motivated, and take
action. Knowledge is power that can become your ally in achieving
greater economic security.
Begin with a
greater focus on reduction of debt and lowering overhead. Next, pay
attention to cementing those special relationships with your most
valued customers � the 20% that bring you 80% of your sales, because
they�re the backbone of your business.
Moreover, with
the power of knowledge, you can be confidently aggressive and
pro-active in your strategy. Thus, this would be an excellent time
to pursue those prospective clients you�ve always wanted to do
business with. Because of lagging sales in the environment,
prospective clients will be more willing to listen to you when you
use the greatest closing there is: �And remember, you don�t have to
pay me in all cash!�
When economic
changes occur, many business owners will lose their bearings. But
with knowledge and awareness, you will be different. You can stay
focused and be positive about your company�s strategy to offset the
vicissitudes in the economy. Remember, some of the world�s greatest
fortunes have been created in chaotic times.
The good news
is that even with the economic changes ahead, you can do just fine
when you�re aware, motivated, and take action.