Barter Company Tradia Goes Green &
Sponsors Green Earth Expo
Tradia Commerce Network has decided to do its part for the planet
and stop mailing monthly account statements. The decision was made
by CEO Matthew Humphreys, who said, “Although Tradia is already
considered a green company; sending monthly statements via e-mail
will not only cut company costs, but will reduce the paper and
energy used in printing and mailing the statements and reduce our
company’s footprint on the environment.”
Tradia is a corporate sponsor of this year’s Global Green Alliance
Green Earth Expo, being held in Orlando (FL) from May 15-17. With
over 50,000 expected attendees from around the world, Humphreys will
be speaking twice during the gathering.
The change to green at Tradia began four years ago when brokers
across the nation started sending weekly “trade flashes” advertising
products and services on barter to their members via e-mail. A year
later the decision was made to provide brokers, local trade
directors, and corporate members monthly statements via the Tradia
web site. Tradia has provided online statements for years to
approximately half its members, but until now has mailed out monthly
statements to the other half.
The firm mails out an average of 2000 account statements each month.
While it might seem like a financially motivated decision, the
change to online statements benefits the Tradia members as well.
They will have less paper waste to recycle and will more actively
use the Tradia web site, not only to see their monthly statements,
but to monitor their entire barter account online.
When their monthly statements are ready, Tradia members will now
receive e-mails with a web site link; they can then review the
statement and decide whether or not to print it out. Members without
an e-mail address (less than 10%) will still be mailed their monthly
statements.
Tradia Commerce Network was founded in 1995, and was originally
called Compass Card until its corporate name change in 2004. It is
the largest privately held barter exchange in the United States,
serving over 5000 cardholders nationwide.
For more information see
www.tradia.net.
