December 29, 2009
by Bob Meyer, Editor of BarterNews
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From the desk of Bob Meyer...12/29/2009
NuBarter Finishes #2 In
trade exchange was named runner-up in the Forbes
“Boost Your Business” contest, just missing out on the grand
prize of $100,000 in cash and advertising. Finishing second
out of twenty finalists was quite an accomplishment for the
information on NuBarter click here. (www.nubarter.com)
The eBay Of Wine
Vinfolio.com, founded in 2003, provides a marketplace
for wine collectors to sell off their stock. The web site
takes a 15% commission from every sale. Vinfolio also offers
a free iPhone app that tells the average price of any
varietal you might see in the store.
Airlines Expect Less Losses In 2010
International Air Transport Association (IATA) expects
airline losses to drop from $11 billion in 2009 down to $5.6
billion in 2010. Airline revenue, worldwide, last year was
$478 billion. Wondering what their fuel costs were as a
percentage of airline costs? It’s 26%.
Cupcake Shops’ Poised As Latest Craze
are predicting that cupcake shops will rival coffee shops in
another decade. Thus forecasting the probability of cupcakes
available on every corner...as ubiquitous as today’s coffee
back issues of "From the Desk...” can be accessed by
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See you next week. . .)
ITEX Announces First Quarter Fiscal
ITEX’s fiscal 2010 first quarter ended October 31, 2009. CEO Steven.
White shared, “As I conveyed in my annual letter to shareholders
last week, our financial condition has never been stronger. We
attribute our financial success in part to our disciplined,
conservative and astute management of our finances; our ability to
run the company with a lean, smart and dedicated staff; our
hard-working broker network and their employees; and our
understanding that in order to make forward leaps, we need to follow
our entrepreneurial drive with fearless pursuit of opportunity.
“The upside for growth in our trading community is enormous and
largely untapped, while our downside is limited due to the strength
of our balance sheet, cash flow and proven revenue streams.”
First quarter highlights for 2010:
Income from operations of $340,000 compared to $22,000 in the same
period last year;
Revenue of $3,924,000 compared to $3,899,000 in the same period last
Net income of $277,000 compared to $45,000 in the same period last
Cash at end of period was $3,098,000 compared to $2,557,000 on July
Stockholder equity of $14,271,000 compared to $13,981,000 in the
same period last year;
Sold the ITEX San Francisco (CA) corporate-owned office to an
For more information on ITEX
Attention Trade Exchange Owners. . .It’s GROW OR GO!
The magic bullet for growth is sales, always has been and always
will be...yet the industry’s overall growth is anemic. Why? Maybe
it’s because we’re not providing on-going education about our unique
way of doing business. Knowledge is always a pre-requisite to taking
And for those newcomers, the lifeblood of an exchange, awareness of
and understanding about the value of trading is even more important.
If you expect prospects to come aboard and your members to be more
active traders, but you are perplexed when the results are less than
you desire...there’s a good reason. You must continually educate
and motivate every month--month after month after month!
Such action is necessary because, let’s face it, more cash business,
not trade, is of paramount importance to your members. You must
break through this “cash only” focus and redirect their thinking
toward barter. Although most exchanges don’t see the importance of
doing so, many industry leaders are taking action and so can you.
As the owner of your own operation, there is an easy and
inexpensive solution for moving forward...look
into using The Competitive Edge newsletter. It’s a
camera-ready, 4-page, professionally written, informational
marketing tool...available in PDF format as well as print. So
regardless of how you reach your prospects and clients, you will
have the necessary vehicle.
Written especially for you, the busy trade exchange owner, I am
certain it will be the best investment you ever make.
For more information about The Competitive Edge, and how it
can benefit you
Bruce Willis Signs Major Barter Deal
Sobieski Vodka, known for its simplicity and no frills packaging,
has signed up the no-nonsense actor Bruce Willis to promote its
vodka. (In contrast to the more prevailing trend of the more
expensive Ciroc, promoted by the over-the-top rapper P. Diddy.)
Sobieski vodka is owned by Belvedere, the French spirits group.
Willis is taking a 3.3% barter equity stake in Belvedere as payment
for his services. When the announcement was made of the barter
transaction, Belvedere shares jumped 10%, suggesting astuteness of
the trade agreement with the movie star.
International visitors look for BARTER CONTACTS in our Global Barter
Section. If YOUR exchange isn’t listed see the forms on the lower
left of the page. (Click
Attention trade exchange owners...thousands of visitors every month
visit our BARTER CONTACTS section on our web site where we have
names & addresses of barter companies in the USA. If YOUR exchange
isn’t listed, or the information is incorrect, you can correct the
situation by using the forms to the lower left of the USA map. (Click
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Trade Currency Opportunities Grow Due To Economic Crisis
By Richard C. Cook
Our recent economic crisis has exposed the cracks in our financial
system. The result is the deepest recession in a generation. We are
now faced with the largest debt-oriented economy in history, with
federal budgets of over $1.4 trillion a year.
We have completely forgotten the time in our history when money was
viewed as a medium of exchange for producers of goods and services.
Prior to 1913, the creation and use of money was much less
centralized and mainly served the marketplace.
The true purpose and meaning of money was rediscovered during the
Great Depression when many businesses and local jurisdictions
produced their own money in the form of scrip. Scrip is actually a
more stable form of currency than bank-created fiat money where
people are forced to accept the fiat money as legal tender. Also
stable is the use of self-generated “trading units” by trade
exchanges acting as producer currency coops. This is how the
commercial “bartering” networks work.
Today a similar movement to the scrip of the 1930s has begun through
the creation and use of legal alternative currencies. Today, though,
we have computerized databases to facilitate trading. This movement
may be our best immediate hope of achieving a semblance of real
economic democracy and restoring local/regional economic
Richard C. Cook is the author of
We Hold These Truths: The Hope of Monetary Reform. A retired
federal analyst, his career included service with the U.S. Civil
Service Commission, the Food and Drug Administration, the Carter
White House and NASA, followed by twenty-one years with the U.S.
For more information on Mr. Cook see his web site at
Money-Making Reports Available From BarterNews
TradeAmericanCard Losses Top Trade
Broker To Retirement
Savanna Stewart has tendered her letter of
resignation to founder and president of TradeAmericanCard, Mike
Ames. After two decades of loyal effort Savanna is leaving the
commercial barter industry for the next chapter of her life.
Ms. Stewart was an exceptionally dedicated and efficient trade
broker for TradeAmericanCard. The many businesses she interacted
with in Southern California will miss her.
How To Get More Sales In
Our street-smart restaurant
marketing report shows proven ways to rapidly boost your
restaurant’s sales & profits.
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