December 23, 2008 Written
by Bob Meyer, Editor of BarterNews
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From
the desk of Bob Meyer...12/23/2008
IMSBarter Appears On
CBS Evening News
IMSBarter
(OTCBB:INLM) was featured on the CBS Evening News �Weekend
Journal� Saturday, December 13. Don Mardak, CEO of IMS, was
interviewed as were several members of IMSBarter.
The
program can be viewed at
www.IMSBarter.com.
Daughter Of TradeAmericanCard Owner Receives
Raves From Whoopi Goldberg
Allison
Ames, daughter of Mike Ames (founder of TAC) and Sondra
Ames, is the founder of Newport Beach-based Wonderland
Bakery. Her gingerbread cookie was chosen the best from
across the U.S. by Whoopi Goldberg on �The View,� a morning
TV talk-show aired nationally. Within 30 minutes of the
airing Wonderland Bakery had processed 700 orders.
For more
information see
http://www.WonderlandBakery.com.
Barter Party Organized By Women
The Boston
Herald
reported that women are shopping from their closets! HUH?
Clothes-swap parties of a dozen women are meeting in homes
to trade their �better stuff� for other niceties desired.
Some women even purchase designer clothes at thrift stores
(at huge discounts), then trade those clothes for something
more desirable at the party.
10% Of Retailers Could Face Restructuring
Colin
McGranahan, a retail analyst at Sanford C. Bernstein & Co.,
says potentially 10% of retailers could face significant
restructuring, bankruptcy or liquidation in 2009. The
International Council of Shopping Centers projects 148,000
storefronts will be shuttered this year by retailers of all
types, including mom-and-pop stores, based on data collected
by the Bureau of Labor Statistics. That would be the largest
since 2001 when 150,000 locations closed.
Countries Barter To Solve Challenges
Worldwide
food shortages mixed with a global credit crisis has some
countries getting by bartering food for other essentials.
Thailand, for example, one of the world�s largest producers
of rice, is trading that foodstuff to Iran for oil. Iran was
having difficulty getting the necessary letters of credit so
they and Thailand agreed on prices and volumes, before
bartering the exchange of the goods.
Saudi
Arabia was finding difficulty getting paid on a cash debt
from Pakistan, so to get paid the Saudi�s are following the
strategy, �If you can�t get blood out of the turnip, take
the turnips!� And the Saudi�s are doing just that, as
payment is forthcoming in the form of various foodstuffs.
Blixseth Willing To Trade Caribbean Island
For Gulfstream Jet Or Manhattan Digs
A barter
deal with the U.S. government, wherein he received 100,000
acres in the Bozeman/Big Sky area, gave Tim Blixseth his
start. He subsequently built an elite Montana ski and golf
community with his now-former wife. (Bill Gates and his
family were members.)
Blixseth
later sold his share of Yellowstone to his ex-wife. Now he
is looking to trade his private five-acre Turks & Caicos
island, with a 30,000-square-foot-home, for $75 million of
other valuable assets. He said he�s open to bartering his
island for a Gulfstream G550 jet or a New York apartment.
Swiss Bank Pays Top Management With Junk
Bonds Rather Than Cash
Top
management at Credit Suisse Group will be receiving a
substantial percentage of their 2008 compensation in forms
other than the traditional cash-and-stock payment. This year
they will be receiving junk bonds, mortgage-backed
securities and corporate loans in a �Partner Asset
Facility�...and they won�t receive a return on the PAF
program for eight years. The move was necessary because the
Swiss bank posted a $4.6 billion loss this year.
All
back issues of �From the Desk...� can be accessed by
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See you next week. . .) |
Futurist Hazel Henderson On
Redesigning Money Systems
(A Must Read For Everyone In The Commercial Barter Industry)
The financial crisis of 2008 presents the best opportunity in over a
century to simultaneously reform money systems and create additional
mediums of exchange and financing mechanisms, to accelerate the
shift from the Industrial Era to the greener information-rich Solar
Age.
The entire comments (as presented by Hazel Henderson, D.Sc. Hon.,
author, futurist, and president of Ethical Markets Media) can be
accessed at:
http://www.ethicalmarkets.com/?p=1119.
Attention Trade Exchange Owners. . .It�s GROW OR GO!
The magic bullet for growth is sales, always has been and always
will be...yet the industry�s overall growth is anemic. Why? Maybe
it�s because we�re not providing on-going education about our unique
way of doing business. Knowledge is always a pre-requisite to taking
sustained action.
And for those newcomers, the lifeblood of an exchange, awareness of
and understanding about the value of trading is even more important.
If you expect prospects to come aboard and your members to be more
active traders, but you are perplexed when the results are less than
you desire...there�s a good reason. You must continually educate
and motivate every month--month after month after month!
Such action is necessary because, let�s face it, more cash business,
not trade, is of paramount importance to your members. You must
break through this �cash only� focus and redirect their thinking
toward barter. Although most exchanges don�t see the importance of
doing so, many industry leaders are taking action and so can you.
As the owner of your own operation, there is an easy and
inexpensive solution for moving forward...look
into using The Competitive Edge newsletter. It�s a
camera-ready, 4-page, professionally written, informational
marketing tool...available in PDF format as well as print. So
regardless of how you reach your prospects and clients, you will
have the necessary vehicle.
Written especially for you, the busy trade exchange owner, I am
certain it will be the best investment you ever make.
For more information about The Competitive Edge, and how it
can benefit you
click
here.
Marketing & Communication Budgets In Major Decline
Total marketing budgets will decline by $56 billion between January
2008 and December 2010, reports the updated Jack Myers Advertising &
Marketing Investment Forecast 2008-2010.
If current projections hold, advertising revenues will decline in
this period for the first time since the 1930s, and total marketing
communications budgets will decline for the first time since the
Great Depression.
Marketing expenditures peaked in 2007 at $756 billion. By 2010,
marketing budgets are forecasted to decline by about 7.5 percent.
Total marketing budgets are declining in 2008, driven by a
2.4-percent drop-off in advertising investments. Myers projects
total ad budgets will decline 6.7 percent in 2009, with total
marketing communications spending declining 4.1 percent.
Myers also forecasts that advertising spending will not recover
until 2011, possibly 2012. �I am therefore projecting a continuing
slide in ad spending of 2.3 percent in 2010, with an even steeper
2.6-percent decline in total marketing budgets driven by a shift
away from traditional direct marketing and trade promotion
spending,� he writes in his report.
The
projected fall in ad spending in 2009 is attributed to: newspapers -
15%, consumer magazines - 13%, radio - 12%, local TV - 10.5%, with a
slight 2.7-percent growth in online spending.
�
International visitors look for BARTER CONTACTS in our Global Barter
Section. If YOUR exchange isn�t listed see the forms on the lower
left of the page. (Click
here.)
�
Attention trade exchange owners...thousands of visitors every month
visit our BARTER CONTACTS section on our web site where we have
names & addresses of barter companies in the USA. If YOUR exchange
isn�t listed, or the information is incorrect, you can correct the
situation by using the forms to the lower left of the USA map. (Click
here.)
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What�s Happening In Today�s
Marketplace...The Use Of Trade Exchanges & Corporate Barter
Companies
Bartering A Panacea For More Companies In These Challenging Times
The Canwest News Service reported in a recent article that the
global economic downturn is driving more companies to barter as cash
becomes more precious. That�s especially true for companies that are
affected by the lack of credit available in the financial markets.
Barter provides a way to keep businesses operating without having to
take on more debt.
From a tax stand-point barter transactions are treated the same as
cash. In the U.S., trade exchanges (barter networks) are required to
file forms (a 1099B is sent to every member) detailing the annual
barter sales of members to the IRS.
No such rule (mandatory filing of forms to the Canadian Revenue
Agency) exists in Canada. However, in 1988 the Canada Revenue Agency
released a statement saying every dollar bartered is equal to one
Canadian dollar, and should be accounted for and reported for tax
purposes.
Direct Trade In Pensacola Was The Introduction To Barter
Direct trading with a friend or business associate is often the
first introduction to barter. Such was the case for two women in
Pensacola (FL) recently, when a Mary Kay Cosmetics representative
found a local independent photographer who was willing to barter.
Each wanted what the other person had to offer, thus they agreed to
trade an hour�s worth of photography services for a selection of
Mary Kay products. It�s often difficult to find someone who will
trade with you, and you both have a coincidence of wants. But when a
satisfactory experience of that nature happens, then one is likely
open to the idea of joining a commercial trade exchange...where the
membership has a plethora of products and services they wish to
barter.
Thanks to a shaky economy, bartering � both on a direct basis as
well an through a trade exchange � is growing in popularity.
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The Growth and Use of
Secondary Capital (New Money) Creates Unprecedented Wealth In
Today�s New Age Of Possibility
There
are many forms of secondary capital�which can be defined as any
financial instrument that measures and communicates value in a
common language. Would you like to see and learn more about the many
forms of secondary capital?
We
have 70 free, informative and inspiring, articles for you in our
�Secondary Capital Section.�
Check
it out...
www.barternews.com/secondary_capital.htm.
Get New Money-Making Ideas And
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