December 1, 2015
Written
by Bob Meyer, Editor of BarterNews
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From the desk of Bob Meyer...
12/01/2015
All
back issues of "From the Desk..." can be accessed by
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See you next week...) |
Prices May Vary But Bartering Is
Still The Best Deal!
It's very interesting to observe how industries governed by the
clock, package and market their services. The importance of time
takes on a new meaning when companies have to "use it or lose it."
Today hoteliers are some of the more creative thinkers in regards to
pricing and selling their product. They see the wisdom of selling in
a variety of ways, including the bartering of their space.
Here's a look at the different ways they move their inventory:
→Super-saver rates, for those who make reservations at least 29 days
in advance. (This marketing strategy is similar to the airlines.)
→Corporate rates, which typically are discounted 10% to 50% … when
one shows a company ID, or even a business card.
→Discounts to
members of clubs, organizations and other national affiliations such
as frequent flyer plans, auto or oil-company travel clubs, and AARP
senior citizens.
→Special weekend guest rates. These concessions
are due to increased weekend vacancies in the big city hotels that
cater to business travelers Monday through Thursday.
→Free
accommodations are available from tour organizers, when one hustles
up four or more paying travelers for their tours.
Hotel industry accounting firm Laventhol & Horwath reports that it's
often possible to get a better hotel rate than the one posted. All
you need to do is ask. (Discounts of 10% to 20% were available for
the asking at one-third of 270 luxury hotels surveyed by the firm.)
For members of a trade exchange, often the easiest and best rates
for hotel rooms are those acquired with trade dollars. That's
because those dollars have superb leverage having been earned at
your company's variable cost-of-doing business.
BarterNews.com — World's Largest
Depository Of
Barter Information
Hundreds of valuable articles,
techniques, and strategies are found in the following various barter
categories:
Travel,
Media,
Trade Exchange
Corporate Barter,
Offset & Countertrade,
Secondary Capital,
Real Estate,
Community Barter,
Restaurant & Entertainment
(The Barter
Categories are found on the horizontal bar at the top - 3rd
button from right.)
Time To Take Action On Profitable
Year End Strategies
At year-end it is important to review the many facets of your
business in order to ensure year-end profitability, recognize tax
concerns, and plan for the new year ahead.
Keep in mind that
barter revenues are taxable in the year they are earned. For your
convenience we have listed several ways in which barter might be
used for business expenses this past year. (Be sure to consult with
your tax accountant.)
Client gifts
From fruit baskets, nuts and candies, to wreaths and
holiday floral arrangements, it's the perfect way to thank your
clients for their patronage.
Employee bonuses
Utilize barter to reward hard-working employees. Give them gifts
purchased with trade dollars, or holiday bonuses where the
assignment of trade dollars can be used at their discretion.
Company party
From banquet halls and
catering services to decorations, barter will enable you to host an
event that is both enjoyable and affordable.
Entertainment scrip
Give the gift that everyone
will enjoy, scrip that is redeemable at restaurants and hotels in
your area.
Charitable contributions
Barter income is taxable in the year it is earned. You might
consider making a tax-deductible contribution of trade dollars to
non-profit organizations that will accept your trade dollar
donation. You may also designate a charitable group of your choice,
and ask your trade broker to establish an account for them.
Money-Making Reports Available From BarterNews
Is Your Trade Exchange Missing Out On
Valuable New Business?
If
your barter company's listing on BarterNews.com isn't current, you
are definitely missing out on new business. The web site
BarterNews.com receives heavy traffic - with over 150,000 page-views
every month. Entrepreneurs and corporate executives check the
thousands of articles, the weekly "Tuesday
Report," and the "Contacts
Section" of our site. They use the latter to find barter
companies with which to do business.Is your barter company's listing up-to-date?
To keep your listing current is very easy. See the links below to (A)
update any changes to your company's listing, such as new location,
phone number, web site or other information, and (B) if your company
has not been listed.
Here's how to get on board:
To
make changes to your listing
click here.
For
new listings
click here.
Ideas For Greater Success
1)
Keep a business or calling card on you that includes your cell
number, fax number, federal ID number, and resale number on it.
2) In all good business deals, what makes the best sense
is to follow the money.
3) Don't be an
assistant to anybody with whom you don’t get along.
4)
Reluctance feeds the aggressor.
5) No one can
make you feel inferior without your consent.
6)
Keep a paper trail of your actions and decisions.
7)
Learn from your last deal.
8) Don't work for a
company that doesn't have a conscience.
9)
Never skimp when it comes to attorneys and accountants.
10)
Be kind to people on the way up — you will most certainly meet
them again.
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The Growth and Use of Secondary
Capital (New Money) Creates Unprecedented Wealth In Today's New Age
Of Possibility
There are many forms of secondary
capital — which can be defined as any financial instrument that
measures and communicates value in a common language. Would you like
to see and learn more about the many forms of secondary capital?
We have 70 free, informative and
inspiring, articles for you in our "Secondary Capital Section."
Check it out...
www.barternews.com/secondary_capital.htm.
Get New Money-Making Ideas And
Valuable Contacts!
You can
obtain useful, informative ideas and contacts in every available
back-issue of BarterNews.
Every
barter company in the world is listed on our web site,
click through to our Global List
of Barter Companies.
We welcome your
comments, questions, and observations.
Copyright BarterNews 2015. Redistribution of BarterNews
content expressly prohibited without the prior written permission of BarterNews.
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