October 30, 2012
by Bob Meyer, Editor of BarterNews
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From the desk of Bob Meyer...
IRTA Pushing Social Media Movement
The Marketing & Social Media Committee of the International
Reciprocal Trade Association (IRTA) is encouraging the
worldwide barter community to embrace the social media arena
by participating in various endeavors.
For more information or suggestions regarding this medium
NATE�s 2013 Convention Site Selected
The National Association of Trade Exchange�s Board of
Directors has announced that next year�s convention is
scheduled for May 16 - 18, Thursday through Saturday. The
venue will be the Wyndham Riverfront, located on the
Arkansas River in North Little Rock. Southern Barter
Exchange will host the annual convention.
For more information,
Barter Expo�s Scheduled�
has chosen the Fairplex, located at the Los Angeles County
Fairgrounds in Pomona, for the location of this year�s
Holiday Barter Fair. The all-day event is scheduled for
November 18, the Sunday before Thanksgiving.
For more details call 909-592-7727.
New England Trade
its 16th Annual Barter Expo on December 4 from 5:30pm to
9:30pm, at the Danversport Yacht Club in Danvers,
For more information call 781-388-9200.
Barter Expo will be held December 8, from 10am to 8pm at the
Business Expo Center in Anaheim, California.
For more details call 949-225-6000.
Massive Deleveraging Underway
Gary Shilling, president of A. Gary Shilling & Co. which
analyzes the global economy and manages money, says a
�massive deleveraging� is the source of the slowdown in the
global economy. It began three years ago and will likely
continue for another five to seven years, driving the global
economy into a recession in 2013.
back issues of "From the Desk...� can be accessed by
free to forward our newsletter to your friends and
colleagues. We have a �box� at the end of the
newsletter for your convenience.
See you next week. . .)
ECCO & GOCA Sign Agreement
transatlantic Memorandum of Understanding, recently signed by two
offset associations, ensures cooperation to improve the
effectiveness and professional conduct of their respective members.
It will also improve communication regarding events, and result in
the sharing of information relevant in the offset and countertrade
agreement was concluded October 2012 between the European Club for
Countertrade and Offset (ECCO) and GOCA, the
Global Offset and Countertrade Association.
ECCO�s goals are
an international platform to share information and best practices in
the field of offset and countertrade activities, with a specific
focus on training. GOCA (www.globaloffset.org),
headquartered in Washington, D.C., aims
promote trade and commerce between companies around the world and
their foreign customers through a greater understanding of
countertrade and offset.
information on ECCO,
Is Your Trade Exchange Missing Out On
Valuable New Business?
your barter company�s listing on BarterNews.com isn�t current, you
are definitely missing out on new business. The web site
BarterNews.com receives heavy traffic � with over 150,000 page-views
every month. Entrepreneurs and corporate executives check the
thousands of articles, the weekly �Tuesday
Report,� and the �Contacts
Section� of our site. They use the latter to find barter
companies with which to do business.
your barter company�s listing up-to-date?
keep your listing current is very easy. See the links below to (A)
update any changes to your company�s listing, such as new location,
phone number, web site or other information, and (B) if your company
has not been listed.
Here�s how to get on board:
make changes to your listing
ITEX Announces Results
For Fiscal Year 2012
ITEX Corporation (OTCBB:ITEX), a leading marketplace for cashless
business transactions in North America, has filed its Form 10-K with
the Securities and Exchange Commission and announced results for its
fourth quarter and fiscal year ended July 31, 2012.
Fiscal Year 2012 Highlights:
Income before income
taxes of $1,524,000
Cash at end of the
fiscal year of $1,942,000
Four quarterly cash
dividends, returning $604,000 or $0.16 per share to shareholders
retired 1,090,000 shares of common stock returning $4,574,000 to
Earnings per share
�Fiscal 2012 was a good year on a number of fronts � organic growth
in our primary revenue streams, the reduction of our SG&A expenses
by 13%, the return of cash to stockholders through quarterly
dividends including a tender offer in which approximately 27% of our
common stock was repurchased, and the launch of our social media
presence,� stated Steven White, Chairman and CEO.
�Even with the disruption and expense caused by a proxy contest and
related litigation,� he continued, �we completed our ninth
consecutive year of profitable operations, returning approximately
$5.2 million to stockholders in the form of stock buybacks and
dividend payments. At the same time maintaining a strong balance
sheet with $1.94 million in cash and no long-term debt.�
What Problem Are You
Despite the numerous products and services for sale in today�s
expanding barter marketplace, members of a trade exchange like all
consumers, will exchange their hard-earned trade dollars for only
two reasons: either to feel good or to solve a problem.
put it in a more personal perspective, your customers don�t buy what
your company sells ... they buy what those goods or services do for
They don�t purchase
clothes. They purchase a sharp appearance, style and
They don�t buy
insurance. They buy peace of mind and a comfortable future for
their family and themselves.
They don�t buy a
house. They buy contentment, a long-term investment and pride of
They don�t buy a
book. They buy pleasant hours of reading and the profits of
They don�t purchase
toys. They purchase happy moments for their children and
They don�t buy a
computer. They buy the pleasures of having the most updated
They don�t buy
airline tickets. They buy the comfort and convenience of a fast,
safe, on-time arrival at a destination feeling like a million
What does the average consumer buy? Ideas, good feelings, self
respect, comfort and happiness � those are the things they want.
Money-Making Reports Available From BarterNews
How To Get More Sales In
Our street-smart restaurant
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restaurant�s sales & profits.
barter company in the world is listed on our web site,
click through to our Global List
of Barter Companies.
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