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September 5,
2005
Written
by Bob Meyer, Editor of BarterNews
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IRTA’s Upcoming Orlando Convention Reaches For The Stars
“Uniting
People & Standards In Cashless Trading World”
IRTA’s
26th Annual Conference is slated this year for September 22 to 25.
It will be held at the Wyndham Palace Resort & Spa in Disney
World of Orlando, Florida. Registration information is posted on
the IRTA web site.
Last year marked
25 years for the International Reciprocal Trade Association. This
year marks the first of the next 25. Precisely why this year’s
convention is the FIRST of its kind. IRTA is inclusive of everyone
and anyone who is affecting the world with their dreams and visions
of changing the way businesses, communities, and individuals think
about money and credit, and different currencies.
“The Association
wants to create a forum that will excite the barter community and
welcome other organizations to attend and share their visions and
methods for affecting economies worldwide using cash alternative
methods,” disclosed Krista Vardabash, IRTA Executive Director.
For full details
go to www.itra.com
or call Krista Vardabash at (585) 424-2940.
Trade
Exchange Owners...
Build Rapport And Empathy With Your Client Base!!
The most powerful
marketing tool in the barter industry, The Competitive Edge
newsletter, is a monthly, ready to use, professional 4-page publication...no
work is needed!
To
learn more about The Competitive Edge newsletter and how
it can help build your trade exchange, click
here
MDC
Partners Of Toronto Uses Barter To Build Expansive Advertising Network
MDC Partners,
led by 47-year-old Miles Nadal, has built an interesting holding
company that consists of a loosely knit network of more than thirty
firms—from ad agencies and media buyers to shops specializing
in everything from interactive marketing to branded entertainment.
Included in
his stable of companies are Miami’s Crispin Porter & Bogusky
the creator of Burger King’s notorious “subservient
Chicken,” San Francisco-based agency Kirshenbaum Bond (known
for its work for Hennessy, Meow Mix, and Target), and the boutique
consulting Zyman Group run by legendary Coca-Cola marketing guru
Sergio Zyman.
Nadal’s
operational efforts are relationship-oriented, what he calls a perpetual
partnership. He typically barters (his MDC stock) for a percentage
of a company. Revenues last year totaled $317 million.
The new “perpetual
partners” are given autonomy and are not forced to cross-sell
services. But they can draw on the network’s resources if
they choose.
In essence,
Nadal’s business model provides an alternative that lets companies
retain what’s made them successful but deals with fundamental
business issues—succession, liquidity, and capital to grow.
Nadal sees himself
as a single-minded venture capitalist focused on the advertising
industry and marketing innovation. He claims that his company’s
technology is intellectual property—cerebral, not tangible.
His goal? “If
I had my way, I would own 50% of every smart firm in the world.
They could be located anywhere, I don’t care. Anybody who’s
brilliant, who’s working on ideas that are going to reinvent
this industry—I want to own half.”
And he’ll
use barter whenever possible to expand the growing company and meet
his lofty ambitions.
Every
barter company in the world is listed on our web site,
click through to our Global List
of Barter Companies.
Thai
Government Will Barter Fruit For Buses
A top-level
Thai government delegation has held talks with a major Chinese bus
manufacturer, Jing Long, regarding a barter transaction which will
see Thai fruits traded for Chinese-made locomotives, passenger buses,
and armored cars.
The meetings
between top government officials was aimed at strengthening relations
between the two countries and to focus on the future where bilateral
trade is expected to reach $49 billion annually by 2010.
BarterNews
Online Classified Ad Service
Find
New Customers
We will print
full-color jumbo postcards with your company’s messages, offers,
and logo’s on the back. Then we mail the post cards to all
new residents in the zip codes you choose. Available nationwide.
Call Lisa Hoffman (847) 588-1818 ext. 152, or Lisah@itatrade.com.
Display
and Exhibits
Custom corrugated
pop displays, storage, rentals, and pre-owned exhibits. Also specialty
boxes for premiums. Contact Grizelda at (847) 588-1818 ext. 124,
or grizeldas@itatrade.com.
Kleinberg
Sherrill Belts
A Kleinberg
Belt is American’s luxury brand and will show class beyond
compare! Made from alligator, ostrich and other exotic leathers.
Contact Melindam@ntatrade.com.
(For
information on placing your company’s classified ad in the
Tuesday Report, see Classified Advertising.)
ITEX
Organization Steps Up. . .
Raising $300,000 Trade Dollars For New Orleans Relief Fund!
Following the
natural disaster in Louisiana and Mississippi, various concerned
ITEX brokers throughout the company’s national network quickly
moved into action. Contacting their members, they have raised a
total of $300,000 as of last Friday, in a thoughtful and dramatic
response to the Katrina Hurricane relief effort. The largest single
donation was $50,000, from an ITEX member located in Seattle.
BarterNews has
been informed that the trade dollar donations will be donated to
charities that are ITEX members, such as:
• Feed
The Children (www.feedthechildren.org)
located in Oklahoma City, OK.
• Air,
Land, Emergency Resource Team (www.alertacademy.com)
in Big Sandy, TX.
The agencies
are sending truckloads of supplies, including food, bottled water,
cleaning supplies, paper products and other emergency essentials,
to both the states directly impacted by the hurricane and those
housing evacuees.
We will keep
our readers abreast of other contributions as they are reported...e-mail
details to: bmeyer@barternews.com.
Get
New Money-Making Ideas And Valuable Contacts!
You can obtain
useful, informative ideas and contacts in every available back-issue
of BarterNews.
One
Of The Nation’s Top Trade Exchange Salesman, Arthur Kaliel,
Has Unique Style
For over a decade
now, week in and week out, a guy who refers to himself as George
Costanza (he’s a ringer for the Seinfeld actor) has been successfully
selling the trade exchange concept to the business community in
the greater San Diego area.
Kaliel has annually
been the top salesman in the BXI national organization (recently
acquired by ITEX). In an industry where the turnover of outside
salespeople is routine, Kaliel is the exception to the rule. Why?
Certainly he has a “can do” attitude, but in addition
he has astutely developed several unique sales techniques that set
him apart from the crowd.
One of them
is his semi-weekly e-mail newsletter, titled the Green Standard,
sent out to his growing list of clients and prospects. It’s
not only a fun read, but informative as well.
Published tongue
in cheek by “George Costanza Productions...any reproduction
without written permission is OK by George!” To see what this
unusually successful salesman uses as one of the “arrows in
his quiver,” e-mail him: arthurkaliel@hotmail.com.
Now
available ...BarterNews issue #64, get your copy
now! Orders will be shipped within two business days of publication.
Click on Order Form.
(If you
are not sure if your subscription has lapsed, e-mail your name,
address, and zip code to bmeyer@barternews.com
Barbados Bartering Agricultural Commodities For Oil
The Venezuelan
government will accept sugar from Barbados and bananas from St.
Lucian in exchange for oil, which could represent a possible saving
of the Barbados sugar industry.
In the PetroCaribe
Oil Agreement, Venezuela has pledged “to take our oil reserves
and use them to ensure that all of our neighbors are not held hostage
by the international capitalist class that is pushing up world oil
prices and (thus causing us to) fall victim to the subversion of
their economies because of high fuel prices.”
The PetroCaribe
agreement had been designed to come to the rescue of countries facing
the shock of losing their preferential markets as well as higher
international tariffs for their sugar and bananas.
Give
A Gift To A Friend Or Associate. If you know someone
who might benefit from this newsletter, feel free to forward it
to them! (Complete the information below)
Here
& There...
- Over 400
people attended a memorial service for Maureen Neal in Sandy River,
Oregon, on August 31. The extended family of Maureen and Terry
Neal were involved in a very personal look at the full life Maureen
lead prior to her passing on August 27. (She was diagnosed with
throat cancer in January, 2005.)
- David Wallach
is back in San Francisco after a week of extensive exam’s
at Houston’s famed M.D. Anderson Cancer Clinic. Wallach
met with noted cancer expert, Dr. Daniel Karp of Rice University.
He will now undergo suggested chemotherapy (SP) treatments at
the University of California San Francisco, about 30 minutes from
his home. Wallach’s phone: (415) 672-5497.
- Have
you signed up to receive a summary via e-mail of the
Tuesday Report every week? If not, go to the top of this issue
(right hand corner) and sign up!
- Is it that
time of the year already? TradeAmericanCard, one of the country’s
oldest trade exchanges (located in Orange, California), has announced
its 2005 Holiday Trade Fair. It will be held Sunday, December
4, at The Grove of Anaheim (next to the Angel’s Baseball
Stadium). Booth space available, call: (714) 532-1610.
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