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August 7, 2007

Written by Bob Meyer, Editor of BarterNews

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IRTA Begins Search For Next Executive Director

Do you know someone who may be interested in becoming IRTA's next full time Executive Director? The role requires excellent communication and writing skills, marketing experience, knowledge of all basic computer programs. Experience with management of non-profit organizations is a plus.

Please send your resume and cover letter to Krista at IRTA ...

Art Goehring  Selected For IRTA's 2007 Hall-Of-Fame

Well-known commercial barter industry veteran Art Goehring, launched Columbus Trade Exchange (CTE) in the fall of 1976. The company then became Tradecard/Tradecorp, one of the most respected trade exchanges and corporate barter companies in the country. Tradecorp was purchased by IMS in 2003.

Goehring came into the industry with extensive management experience and was an early organizer of trade exchanges that eventually unified, becoming the International Reciprocal Trade Association in '78 and early '79.

He may be best recognized for his television appearance on the popular Today Show in October 1979 where he spoke to a national audience about commercial barter. It was a high profile, positive national exposure for the emerging barter industry.

Off camera, the personable Goehring headed up the IRTA Government Relations committee during the two-year Washington lobbying period. He played a major role in the tireless efforts that culminated with the TEFRA Act of 1982, which gave trade exchanges third-party record keeper status�enacted into law with 1099B reporting.

The International Reciprocal Trade Association will be recognizing Goehring's achievements and contributions to the commercial barter industry in Savannah, at the association�s Annual Awards Dinner on September 11.

For more information on this year's IRTA Convention see the top of page, �Site Sponsors.�

There are over 400 articles posted on our blog.

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ITEX Corporation Completes Intagio Acquisition

ITEX Corporation (OTCBB:ITEX), a leading marketplace for cashless business transactions in North America, reported it had completed the acquisition of the trade exchange marketplace previously operated by Intagio Corporation of San Francisco. (See Tuesday Report dated July 31, 2007.)

In addition, it entered into a separate agreement with NYTO Trade Incorporation, ITEX's largest franchise, granting for $200,000 the right and license to manage the newly acquired members located in New Jersey and New York. The New York franchise is owned and managed by John Castoro, president.

Chairman and CEO Steven White, stated, �We are pleased to have successfully completed this acquisition, expanding our member base in the ITEX community as well as contributing to the growth of our franchisees. We swiftly reached an agreement with our largest franchise to manage a group of our newly acquired members (from Intagio).

�We are confident John and his team will quickly welcome and assimilate these members into our trading community,� continued White. �The remaining members will be closely managed by corporate-owned offices in San Francisco, Chicago, Cleveland, and two suburbs near Hartford (CT).

Castoro, president of NYTO Trade Incorporation, purchased the right and license from ITEX to manage certain former Intagio members in New York and New Jersey. This transaction creates an enterprise for him that generates nearly $1.25 million in cash transaction and subscription fee revenue a year, with more than 1,400 members conducting $18 million per year in transaction volume. 

Bartercard International Sells Australian Arm For $25.5 Million

London-based Bartercard International has completed its privatization and also sold, on August 2, Gold Coast-based Bartercard Australia for A$25.5 million. The board of Bartercard is also proposing to pay at least A$10 million in special dividends to shareholders. (Payment is likely to take place within the next 60 days.)

Funding for the A$25.5 million purchase was provided by the National Australia Bank, along with Bartercard International�s vendor financing of A$6 million for the balance. Bartercard Australia will continue to be a licensee of Bartercard International and will pay annual licensing fees of A$2.5 million.

The Australian arm [Bartercard Australia] has 23,000 members, and was acquired in a management buyout led by Brian Hall (a company founder), Murray D�Almeida (Executive Director of Sales), and Trevor Dietz (Managing Director of Bartercard Australia).

Hall, D�Almeida, and Dietz will have 75% ownership of Bartercard Australia, with the balance held by a private equity company�CAT Capital. Bartercard International will retain a 0.5% stake.

According to Wayne Sharpe the moves represent a major step forward for Bartercard, both in Australia and internationally.

�Businesses can do better when management has ownership and this was the reasoning behind the management buy-out (MBO). Evidence of this was the MBO of Bartercard New Zealand from Bartercard International five years ago. They have achieved impressive growth,� Sharpe asserted.

Sharpe says the company will also sell its UK operation as part of a new strategy to focus on being an international licensor, rather than a licensee. Selling the Australia and UK licenses will allow Bartercard International to expand its European network and push into the USA.

Founded in the Gold Coast in 1991 by Wayne Sharpe, Andrew Federowsky and Brian Hall, the company now has 58 offices in Australia. Bartercard International was formed in 1996 and has grown to become the world�s largest trade exchange...with operations in twelve (12) countries including the UK, Asia, and the Middle East. Planned expansion in the future will include India and South Africa.

For more information on Bartercard see �Site Sponsors� at the top of the page.

TTi Reports 2007 Trade Activity


TeleTrade int�l, announced its first half trade activity for 2007 has seen a total of $54,275,974.36 for worldwide trading on its online platforms for independent trade exchanges.


All exchanges within the platform have seen first half volume of $29,469,180.13. The total on all worldwide platforms, since 1999 when TTi took its technology online, now exceeds one-half billion dollars...standing at $507,621,684.01.


TTi�s proprietary swipe card terminal technology combines the ability to process credit, debit, discount and barter programs all from one terminal. They offer participating merchants the guaranteed lowest credit and debit processing rates in the nation.


Merchants will have to upgrade or replace their existing terminal hardware in 2007 to become compliant with the Visa/MasterCard fraud and security requirements.


The systems are continually being enhanced by a full-time staff dedicated to making trading opportunities easier. According to CEO Gary Lasater, the eValues system will see a wide range of new and exciting unequaled enhancements introduced by the beginning of the third quarter.


For further information contact Gary Lasater at (303) 840-7172 ext. 1 or

Aramex Partners With BizX Trading For Trade Exchange Market

BizX Trading (BizX) has signed an agreement with Aramex, a leading provider of total transportation solutions in the MENA region and South Asia, wherein Aramex will exchange logistics services for a range of products and services available in the BizX Trading exchange on a barter basis.

This deal comes on the heels of a dozen partnerships formed by BizX, the international division of the USA-based BizXchange which is a business-to-business barter exchange, in its efforts to bolster its Middle East pool of partners.

�Our partnership with BizX will help us in creating budgeted value from our excess capacity, where we can now utilize the full value of any extra capacity by trading that value for services through BizXchange,� said Samer Hajjar, General Manager of Aramex Dubai. �This value will offset cash expenditures and at the same time allow us to invest more in attracting new customers.�

Bob Bagga, President and CEO of BizX Trading, added, �This partnership with Aramex �one of the region's most recognized courier and shipping companies�will encourage other organizations to join our exchange and benefit from the tremendous values that both BizXchange and barter bring to the table.�

The use of BizX as a trading platform expands the ability to trade by allowing companies to buy and sell products and services with a variety of other exchange partners.

In the Middle East, BizX focuses on developing partnerships with companies involved in real estate, media, travel & hospitality, printing and any other business that carries excess inventory or capacity. Such companies, can �sell� this spare capacity to BizX and in return �buy� back the equivalent value in a variety of products and services from other BizX partners.

Since its formation in 2002, BizX has conducted over US$150 million in barter transactions. It has approximately 1500 active member companies, with affiliates worldwide in Singapore, Turkey, Malaysia, Australia and the UK. BizX had been operating in the Middle East for over two years before officially launching its regional office in Dubai on June 10, 2007, as an international hub for its global exchange network.

Universal Law-Of-Reciprocity Key To Trade Exchange Success

Every trade exchange owner in the world should not only be aware of the law-of-reciprocity, but using it, in the operation of their business.

Trade exchange owners are invited to e-mail for more information on how you can become �the exchange of choice� in your area. When e-mailing Bob Meyer, put �Law of Reciprocity� in the subject line.

Hotel General Managers

Here�s The Easiest $100,000 You�ll Ever
Bring To The Bottomline!

Collect cash, as usual, from the guest accounts staying at your facility that require the use of professional AV services. And rather than shouldering your ongoing employee costs, or your current vendor�s cash agreement for AV services, here�s a much better alternative:

Work with a proven national vendor (a sterling 25-year track record) who will provide all of the AV services for your hotel on a 100% TRADE BASIS! (Payment to be in the form of hotel rooms and/or trade dollars.)

Your hotel�s annual AV billings must be a minimum of $200,000, and this offer is available only in the continental United States.

For a confidential introduction contact Bob Meyer via e-mail: (Please type in AV Services On Trade in the subject line of your e-mail.)

Attention Trade Exchange Owners:

If your member hotel(s) have a minimum of 10,000 sq. feet of meeting space and annual billings of at least $200,000 for AV services this is a great opportunity to earn substantial cash service fees on the hundreds of thousands of trade dollars your hotel member will be paying the vendor. Contact Bob Meyer at the above e-mail.


How To Get More Sales In Hyper-Competitive
Restaurant Industry

Our street-smart restaurant marketing report shows proven ways to rapidly boost your restaurant�s sales & profits. More-->


Our Web Site Has A Search Tool For You

Ever wondered if a certain topic, person, or organization has been written about on the web site? Now you can easily find out, as we�ve added a search tool. It will quickly give you the answer to your questions, in 3 easy steps that take about 12 seconds!

At the top right of the page, just under where you sign up for the Tuesday Report you will see a little Google box. It is where you can (1) type in the name of a subject, company, or person. Then (2) click the button to search the site, followed by (3) hitting the search button.

The Growth and Use of Secondary Capital (New Money) Creates Unprecedented Wealth In Today�s New Age Of Possibility

There are many forms of secondary capital�which can be defined as any financial instrument that measures and communicates value in a common language. Would you like to see and learn more about the many forms of secondary capital?

 We have 70 free, informative and inspiring, articles for you in our �Secondary Capital Section.� Check it out...

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