July 20, 2010
by Bob Meyer, Editor of BarterNews
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From the desk of Bob Meyer...
NuBarter & Barter Brokers International Plan
(GA)-based NuBarter and Charleston (SC)-based Barter Brokers
International have announced their tentative plans to merge
by mid-August. NuBarter was founded in 2002 and Barter
Brokers International started in 1994.
information on these two Southeastern barter companies,
their area coverage and plans for the future go to
The Barter Company Makes Extensive Upgrades
To Web Site
One of the
largest independent trade exchanges in the country is
Atlanta-based The Barter Company. With 2,000 clients in the
Southeast, founder and president Ric Zampatti has recently
made an extensive upgrade to his company�s web site.
on the home page is a scrolling billboard with the latest
news. Additionally there are six videos, showcasing specific
examples of clients utilizing the services of the trade
exchange to build their businesses.
To see it
They�re At It Again � Are You Surprised?
financial institutions are wooing borrowers again who might
not be able to pay. Yes, credit-card issuers mailed 84.8
million offers of plastic to U.S. subprime borrowers
in the first six months of this year. That�s almost double
the 43.2 million sent a year earlier, estimates research
Venture Capital Money Drying Up
exchange owners remember the year 2000 during the dot.com
boom, and the venture capital money that was being thrown at
owners during those heady days. For example, in just the
second quarter of 2000 an astounding $33 billion was raised
by the venture capital firms. In the recent 2010
second-quarter, U.S. venture capital funds raised just $1.9
billion, according to research firm Preqin.
New U.S. Listing Information ...
217 N. East Ave, #100
Fayetteville, AR 72701
Ph: (479) 443-1977
back issues of "From the Desk...� can be accessed by
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newsletter for your convenience.
See you next week. . .)
IRTA�s Opinion Letter To EU To Protect Barter Industry In Europe
On July 14, the International Reciprocal Trade Association (IRTA)
together with IRTA-Europe submitted a two-page opinion letter to the
European Union Commissioner for Market and Services to effectively
protect the status of barter exchanges located within the European
Union. The EU is presently considering regulations in a Financial
Directive that if adopted could adversely affect barter exchanges
Therefore, IRTA�s letter has requested that the European Union:
Exempt trade clearinghouses from any proposed regulations that may
regulate financial clearinghouses.
Modify the proposed language to assure that it is not so broad as to
include trade clearinghouses under any regulatory plan that is
intended for financial clearinghouses.
As part of this message included below is the full text of the IRTA
IRTA founder Paul Suplizio chaired the committee that created the
letter; it was then approved unanimously by the IRTA Global Board of
Directors and the members of IRTA-Europe. IRTA President David
Wallach and IRTA-Europe Chairperson Dorottya Szabo signed the letter
on behalf of the Modern Trade and Barter Industry.
For more information e-mail Ron Whitney at
firstname.lastname@example.org or call (757)
2010 Letter from
IRTA - Click here (PDF)
Is Your Trade Exchange Missing Out On
Valuable New Business?
your barter company�s listing on BarterNews.com isn�t current, you
are definitely missing out on new business. The web site
BarterNews.com receives heavy traffic � with over 150,000 page-views
every month. Entrepreneurs and corporate executives check the
thousands of articles, the weekly �Tuesday
Report,� and the �Contacts
Section� of our site. They use the latter to find barter
companies with which to do business.
your barter company�s listing up-to-date?
keep your listing current is very easy. See the links below to (A)
update any changes to your company�s listing, such as new location,
phone number, web site or other information, and (B) if your company
has not been listed.
Here�s how to get on board:
make changes to your listing
Bea Lund, Former Corporate Trade Council�s PR Pro, Dies Unexpectedly
Beatrice (Bea) Lund, President/CEO of The Lund Group in New Canaan
(CT), died at age 64 from unexpected complications after an injury,
suddenly and thoroughly unforeseen on July 13. Her long-time partner
Mike Bruneau informed BarterNews of her passing.
She was the person who implemented the successful public relations
campaign specific to the corporate barter industry. It was done at
the behest of the Corporate Barter Council, a not-for-profit
corporation registered in the state of New York, back in 1997 by a
group of corporate barter companies.
Lund worked for many New York PR companies before starting her own
firm in 1989. Areas she covered were extensive and included
business-to-business, consumer products, environmental issues,
gardening, professional service firms, publications and books.
International visitors look for BARTER CONTACTS in our Global Barter
Section. If YOUR exchange isn�t listed see the forms on the lower
left of the page. (Click
Attention trade exchange owners...thousands of visitors every month
visit our BARTER CONTACTS section on our web site where we have
names & addresses of barter companies in the USA. If YOUR exchange
isn�t listed, or the information is incorrect, you can correct the
situation by using the forms to the lower left of the USA map. (Click
$30,000 Tree Services For Truck, Exemplifies Barter�s Value &
The Connecticut Highway Department in Thomaston entered into a
barter deal with a tree service company this month which we found
interesting. It occurred as a result of budget cuts that grounded
two highway department vehicles. And since the town was also facing
a �tree service� problem, the highway department�s leaders decided
to trade one of their trucks valued at $8,000 (by a local motor
company) to Higgins Tree Service company.
Higgins received the truck in exchange for providing 30 hours of
work � using a 75-foot bucket lift, chipper and two men, all for
$200 an hour � a $6,000 value. The trade will enable the town to
take down 30 trees, which would normally be done at a cost of $1,000
a tree. So, as they say in barter parlance, �this was a win-win
(Thanks to Terry Brandfass for bringing the article to our
Money-Making Reports Available From BarterNews
The Hunt For Capital Is Easier Through Your Trade Exchange
Depending upon your company�s ability to earn trade dollars, when it
comes time to search out additional capital for financing your
company�s growth, the fastest and easiest way to proceed is a visit
to your member trade exchange.
That�s because the entrepreneurial owner of the exchange knows how
easy (or difficult) it will be for your business to earn back trade
dollars � to pay back the loan from the exchange.
It�s a given that every situation is different, and your desire for
capital may be even greater than what the exchange can provide you.
But, remember this, contacting them first is always a smart move.
And the time and effort saved will impress you!
How To Get More Sales In
Our street-smart restaurant
marketing report shows proven ways to rapidly boost your
restaurant�s sales & profits.
The Growth and Use of Secondary
Capital (New Money) Creates Unprecedented Wealth In Today�s New Age
There are many forms of secondary
capital�which can be defined as any financial instrument that
measures and communicates value in a common language. Would you like
to see and learn more about the many forms of secondary capital?
We have 70 free, informative and
inspiring, articles for you in our �Secondary Capital Section.�
Check it out...
Get New Money-Making Ideas And
obtain useful, informative ideas and contacts in every available
back-issue of BarterNews.
barter company in the world is listed on our web site,
click through to our Global List
of Barter Companies.
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