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  May 13, 2014

Written by Bob Meyer, Editor of BarterNews

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From the desk of Bob Meyer... 05/13/2014

All back issues of "From the Desk..." can be accessed by clicking here.

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ECCO Launching First Offset Series Volumes At Eurosatory 2014

The next ECCO (European Club for Countertrade and Offset) symposium will be hosted at Eurosatory in Paris, June 18 and 19. The forum will address the U.S. Buy American Act (BAA), offset in Malaysia, and civil offset in Turkey.

The workshop theme is "Potential Insurance Coverage For Offset Risks." Representatives from Europe?s leading risk insurance and reinsurance companies will examine the risks inherent in offset transactions, as well as possible insurance coverage, from all angles. The program is scheduled for five hours on June 18, and for seven hours on June 19 — with roundtable discussions at the end of each day. 

The ECCO AGM will be held Wednesday morning on the 18th, including the elections of the next ECCO Board that will serve until 2017. Eurosatory is hosted in Villepinte-Paris (

Offset publications

ECCO is an international forum, sharing information and best practices in offset and countertrade. The Club is drafting a collection of information documents relating to the offset and countertrade disciplines. The first volume of the "Echoes from ECCO" collection will be launched at the ECCO symposium at Eurosatory 2014; each delegate will receive a copy.

The publication is not a scientific or authoritative work, but focuses on the foundations of these disciplines. The first volume is titled "100 Compensation Terms Commonly Used In International Government Procurement Contracts."

The collection will also include:

Volume 2: Offset and Ethics

Volume 3: Offset and Finance

Volume 4: Offset and the Economy

Volume 5: Offset and Insurance

Volume 6: Offset and Delocalization

Volume 7: Offset and Technology Transfers

Volume 8: Offset and International Law

Volume 9: Offset and Corporate and Contract Law

Volume 10: Offset and Social Responsibility

Operations manager appointment

Calum Prieur has been appointed as Operations Manager for ECCO, in May 2014. Calum holds a Masters degree in journalism from 'Ecole supéieure de journalisme de Paris.'

Future symposium

On November 19 and 20, Symposium #9 will be held at Le Meridien Hotel in Vienna, Austria. The forum will focus on South Korea and Canada, while the workshop will aim to explain the interpretation and application of the Article 346 TFEU that is applied as an exemption to European Union law, when defense and security equipment is purchased.

For more information, click here

Money-Making Reports Available From BarterNews

Your Trade Exchange Can Provide Valuable Strategic Alliances

Would you like to grow your business, increase your revenue, and expand the value you provide to clients without adding employees? If so, move forward by developing strategic alliances or business coalitions with professionals that will supplement and enhance what you offer.

Regardless of your company's size, strategic alliances are one of the fastest and most powerful tools for dealing with changing markets, technologies, and customer needs. Many business owners do not leverage this valuable business approach because of one common misconception — the fear of losing autonomy.

Strategic alliances are inter-company relationships that allow you to pool resources and skills to achieve common goals. They do not require a merger, an acquisition, or the formation of a separate business entity. Rather, they are contractual relationships that can change as needs change. They are developed to be mutually beneficial for each participant either to fill a gap in a firm's skills, distribution channel, technology capability, geographic reach, or production capacity.

For an entrepreneurial business it's almost the perfect answer, because it allows you to more effectively compete against larger firms by increasing the resources and talent you bring to a project.

Is Your Trade Exchange Missing Out On Valuable New Business?

If your barter company's listing on isn't current, you are definitely missing out on new business. The web site receives heavy traffic — with over 150,000 page-views every month. Entrepreneurs and corporate executives check the thousands of articles, the weekly "Tuesday Report," and the "Contacts Section" of our site. They use the latter to find barter companies with which to do business.

Is your barter company's listing up-to-date?

To keep your listing current is very easy. See the links below to (A) update any changes to your company's listing, such as new location, phone number, web site or other information, and (B) if your company has not been listed.

Here's how to get on board:

To make changes to your listing click here.

For new listings click here.


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How To Get More Sales In Hyper-Competitive
Restaurant Industry

Our street-smart restaurant marketing report shows proven ways to rapidly boost your restaurant's sales & profits.

Business Growth Takes Focus & Understanding

The biggest challenge for companies with revenues of $1 million to $10 million is often the role of its founder. The following are three important points that merit your focus and understanding when making this transition:

1) As one's business becomes more complex, the entrepreneur simply doesn't have time to devote to the task that he or she has always excelled. Subsequently, that task is likely to become a weak link in the organization. A critical decision must then be made to bring in a person to replace you in what has always been your fort? (Hint: Often it's sales and marketing.)

2) As products and customers are added, the original accounting system probably won't be robust enough to track all the costs. Geometric growth increases the complexity of your business, and without sufficient data you cannot determine your high profit areas.

3) When profits top $10 million, gross margins can fall apart ... because now your company is on the radar screen and competitors have taken notice. Meanwhile the size of your orders has increased so customers begin to demand a discount.

In order to combat these changes, it's imperative to focus on your value and know why you're different than your competitors. One way to differentiate from your competition is to use barter as a part of your selling effort — it's an added value your buyers will understand and embrace.

The Growth and Use of Secondary Capital (New Money) Creates Unprecedented Wealth In Today's New Age Of Possibility

There are many forms of secondary capital — which can be defined as any financial instrument that measures and communicates value in a common language. Would you like to see and learn more about the many forms of secondary capital?

 We have 70 free, informative and inspiring, articles for you in our "Secondary Capital Section."

Check it out...

Get New Money-Making Ideas And Valuable Contacts!

You can obtain useful, informative ideas and contacts in every available back-issue of BarterNews.

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We welcome your comments, questions, and observations.

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