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Bob Meyer

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May 3, 2011

Written by Bob Meyer, Editor of BarterNews

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From the desk of Bob Meyer... 05/03/2011

International Monetary Systems Buying Back Stock

Don Mardak, CEO of the publicly-traded International Monetary Systems (OTCBB:ITNM), reports that the IMS Board of Directors has authorized a stock repurchase plan. The company intends to buy back up to 10% of its outstanding shares from time to time at prevailing market prices. On Friday, April 29, 442,468 shares were traded.

For more information click here.

Correction On Last Week�s Martin Nobler Story

Last week�s tribute to Martin Nobler stated that he died of a heart attack and was 69. BarterNews has since been informed that the cause of his death is still undetermined, and that Nobler was age 70 at the time of his passing.

The Question That Increases Sales 16 Percent

Sherri Comstock, the owner of retail boutiques �The Cheshire Cat� and �The Spotted Crocodile� in Grayslake (IL), always asks visitors to her shops the question �Have you ever been here before?� (She contends asking this single question will expand a retailer�s sales by 16%.)

If the visitor�s answer is �no� the staff will briefly give a couple minute informative rundown on what brands and products they offer. The interaction also allows tracking on how the visitor heard about of the boutique.

Update On Social Security Benefits

The Social Security Administration last month stopped mailing out annual estimates of benefits to future Social Security recipients, as part of its cost-cutting measures. (It�s a $60 million savings!)

To obtain future Social Security benefits information, go to: and click on �Estimate Your Retirement Benefits.�

Restaurateur Bobby Flay�s Advice To Aspiring Restaurateurs

Have twice as much capital as you think you will need. If you think it will take eight months to build the restaurant, realize that it will be twice that. Expect the unexpected, it will ultimately happen. And go slowly. Don�t try to feed 300 people on the first night. You want to be a good restaurant for 20 years, not twenty weeks.

Going Public Takes Time

The time it takes for a venture-backed company to reach an IPO from its inception has increased steadily over the past decade, to a median 8.1 years, according to data from Dow Jones VentureSource.

All back issues of "From the Desk...� can be accessed by clicking here.

(Please feel free to forward our newsletter to your friends and colleagues. We have a �box� at the end of the newsletter for your convenience. See you next week. . .)

In Your Barter Negotiating, Be Careful What you Say

Words and phrases are important when negotiating as the following examples illustrate. Embrace these suggestions for better results:

         Using the word �between� is tantamount to a concession.

When you say, �I can do this for between $10,000 and $15,000,� a shrewd negotiator will quickly zero in on the lesser price. Don�t automatically concede ground without extracting anything in return.

         If you indicate �I think we�re close� in your negotiation, you�ve just admitted that you value reaching an agreement over getting what you actually want.

Unless you�re actually facing extreme time pressure, don�t be the one to point out that the clock is ticking in the background. Rather, create a situation where your counterpart is as eager to finalize the negotiation � or more eager � than you are.

         Studies show that the final outcome of a negotiation is affected by whether the buyer or the seller makes the first offer.

When a seller makes the first offer, the final settlement price tends to be higher than when the buyer makes the first offer. So suggesting �Why don�t you throw out a number?� can be tricky, as the first number uttered in a negotiation has the effect of anchoring the conversation.

         One of the joys of being an entrepreneur is that you get to call the shots.

Yet in negotiations, especially with large organizations, when you announce that you�re the final decision maker you can be trapped. You should instead establish at the beginning of a negotiation that there is some higher authority with whom you must speak, prior to saying yes (a key investor, a partner, a member of your advisory board).

         While you�ll almost certainly be making the decision, you do not want the opposing negotiators to know that you are the final decision maker.

Particularly in a high-stakes deal, you will definitely benefit from taking an extra 24 hours to think through the terms. For entrepreneurs this strategy can be taxing, but for once pretend that you aren�t the person who makes all the decisions.

         Lastly, remember that it pays to stay calm and to never show that a low counter-offer or an annoying stalling tactic has upset you.

The savviest negotiators take nothing personally � they are impervious to criticism and impossible to fluster. When you act unmoved by the situation and unimpressed with the stakes involved, you�ll have the advantage of unnerving less-experienced counterparts. This can be an effective weapon against small-business owners who often take every aspect of their businesses very personally.

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Through Barter You Can Have Your Cake & Eat It Too!

Three out of four U.S. families that earn $75,000 to $100,000 annually believe they can�t save enough money to put their kids through college. More than half haven�t started to put money aside, says a survey by Mercury Funds.

What�s the problem? About 73% said if they put money aside for college, they could not lead the lifestyles they presently enjoy. If you fall into this category, consider setting up a personal sub-account with your trade exchange. You can then use a portion of your trade dollars to enhance your lifestyle.

Is Your Trade Exchange Missing Out On Valuable New Business?

If your barter company�s listing on isn�t current, you are definitely missing out on new business. The web site receives heavy traffic � with over 150,000 page-views every month. Entrepreneurs and corporate executives check the thousands of articles, the weekly �Tuesday Report,� and the �Contacts Section� of our site. They use the latter to find barter companies with which to do business.

Is your barter company�s listing up-to-date?

To keep your listing current is very easy. See the links below to (A) update any changes to your company�s listing, such as new location, phone number, web site or other information, and (B) if your company has not been listed.

Here�s how to get on board:

To make changes to your listing click here.

For new listings click here.

How To Manage Using Questions

The art of management often involves asking questions. Lots of them. Here�s a list of ten questions to ask as you look about your organization.

If you ask these questions as part of your routine, you�ll teach your people that their opinions matter.

  • What made you mad today?

  • What took too long?

  • What caused complaints today?

  • What was misunderstood today?

  • What cost too much?

  • What was wasted?

  • What was too complicated?

  • What was just plain silly?

  • What job involved too many people?

  • What job involved too many actions?


25 Years Of BarterNews Issues Now In Digital Format

Welcome to the largest repository of barter contacts, strategies, and barter techniques in the world. All 64 issues of BarterNews now available in digital format at

New-home Sales Slowest In Nearly 50 Years

Americans are on track to buy fewer new homes than in any year since the government began keeping data almost a half-century ago. Sales are now about half the pace of 1963 when 560,000 were sold, even though there are 120 million more people in the U.S. now.

Last year 323,000 new homes were sold � the worst year on record and the fifth straight year of declines. A healthy pace for today�s population of 310 million, according to economists, is about 700,000 a year.

Money-Making Reports Available From BarterNews


How To Get More Sales In Hyper-Competitive
Restaurant Industry

Our street-smart restaurant marketing report shows proven ways to rapidly boost your restaurant�s sales & profits. More-->


The Growth and Use of Secondary Capital (New Money) Creates Unprecedented Wealth In Today�s New Age Of Possibility

There are many forms of secondary capital�which can be defined as any financial instrument that measures and communicates value in a common language. Would you like to see and learn more about the many forms of secondary capital?

 We have 70 free, informative and inspiring, articles for you in our �Secondary Capital Section.�

Check it out...

Get New Money-Making Ideas And Valuable Contacts!

You can obtain useful, informative ideas and contacts in every available back-issue of BarterNews.

Every barter company in the world is listed on our web site, click through to our Global List of Barter Companies.

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