Unveils Name Change
BarterNet has changed
its name to The Intagio Group is the new name for the former BarterNet
Corporation. The name change coincides with the integration of the company's
acquisitions, AllBusiness and Tradaq.
Intagio means to
"trade within an exchange," and is derived from the Latin
root "intr," which means within, and the Latin word "agio,"
which means exchange.
The Intagio Group
operates two divisions: A) Intagio Trading Network, for servicing commercial
clients through their 25,000 trade exchange network, and B) Intagio
International Corporation, for servicing larger corporate clients. Visit
Looking Forward To Normalcy
U.S. advertising market suffered its worst decline since World War II.
So the current movement toward a rebound isn't a real surprise, but
it certainly is welcomed.
A return to a more
normal trend is expected, according to Bob Coen the director of forecasting
at Universal McCann. Ad sales are expected to grow, aggregately, some
2.4% to $239.3 billion this year, with cable TV leading the way, up
Magazines will still
be struggling with yearly growth a minus 1%. (Last year more than 100
major magazines shut down, more than double that of a normal year.)
The once-hot Internet
ad sector will be flat this year at about $4 billion in sales, down
from the dot-com spending peak in 2000 of $5.5 billion.
The Dot-Com Liquidator Says More To Come
CEO Martin D. Pichinson,
of Sherwood Partners Inc., is the mop-up man to the tech industry and
the one the venture capitalists turn to when their companies are crumbling.
While his 22-person
firm handled 76 cleanups last year he sees more on the horizon, despite
the optimism about our economic recovery. In short, he expects a second
wave of shutdowns that will go far beyond the dot-com wreck.
The new wave of
losses will be much larger, as the bigger bets were placed in telecom
equipment, software, and optical net-working...which are the companies
that will likely go under this time around.
Why? Because the
VCs funded too many tech companies at once, and they all hit the market
just as their potential clients were slashing capital spending.
A Force In Southern California's Sports Scene
The oldest independent
trade exchange in Orange County, TradeAmericanCard, has been a conduit
for their members when it comes time to see major league sports. TAC
works with the NHL's Anaheim Ducks and the MLB's California Angels,
offering season tickets and suites on trade.
Also available from
TAC is the recently signed up 2002 International Men's Conference, "Dare
to Dream," to be held April 18-20 in San Juan Capistrano (known
for its centuries old Mission and the annual return of the swallows).
The conference promises practical step-by-step advice that will enable
attendees to develop a strategy for reaching their dreams.
"Rudy" Ruettiger, the Notre Dame footballer whose 27 seconds
makes him the most ramous graduate of the University; Nido Queblin,
who came to the U.S. with $50 in his pocket and no knowledge of English
and ended up a multimillionaire; Dr. Ken Blanchard, Krish Dhaham, Danny
Cox, and Andy Stanley.
- According to
the nonprofit Aspen Institute, acquiring an MBA changes a person's
values. The Institute found that students enter business school with
relatively idealistic ambitions, such as creating quality products.
But by the time they graduate, these goals have taken a backseat to
such priorities as boosting share prices.
In short, the
MBAs' philosophy becomes "show me the money," rather than
their prior idealistic ambitions of "doing well by doing good."
Russia is intent
on rebuilding its military. Moscow has a vast defense industry staffed
by highly skilled people that has to be sustained. So for next decade
they plan to focus on exports, to build their economic health.
primarily are Southeast Asian nations, which have been denied technology
and weapons by Western countries concerned over political reform
and human rights. However, many of the poorer countries in the region
are unable to pay for military hardware other than barter deals.
Russia is more
flexible on price and terms, and with respect to human rights they
are also less concerned. A good example is Moscow's sale of fighter
jets to Myanmar, and its agreement to supply the impoverished military-ruled
nation with a nuclear research reactor in return for timber and
of firms with more than 100 employees now have formal telecommuting
policies, as the number of telecommuters (employees working from
home) has increased from 19 million in 2000 to 25.2 million today.
By 2004 the numbers will jump to 31.5 million.
by University of Pittsburgh economist Thomas Rawski, suggests that
China's growth since 1997 may have been no more than 40% of official
rates. The proof, according to Rawski, is that Beijing acknowledges
a 12.8% drop in energy consumption from 1997-2000, suggesting the
official GDP expansion of 24.7% is implausible.
powerful program on the global economy will be aired April 3, 10,
& 17 on Public Broadcasting System's three-part series, "The
Commanding Heights: The Battle for the World Economy," drawn
from the 1998 book by Daniel Yergin and Joseph Stanislaw.
Yergin, a Pulitzer
prize winner, asserts "the best hope for economic growth everywhere
depends on trade expansion and an open world economy. With a lot
of effort, we should be able to maintain the course we've been on.
History shows there are no good alternatives."
travel is recovering unevenly. Europe and other overseas markets
have revived relatively quickly, but travel from North America to
other parts of the world remains fairly weak.
North America and Europe are not expected to return to normal before
2005. North American business travelers venturing overseas are presently
spending less and turning to low-cost carriers for international
business professor Amar Bhide calculated one year that 70% of the
companies in Inc. magazine's Inc. 500 were started by entrepreneurs
who got the original ideas while working for other employers. Reconfirming
the fact that the most important unmeasured assets of a company
aren't really assets at all--they're the company's key employees.
trade exchange owners! Knowledge and education about a subject
are always a pre-requisite to taking action...especially sustained
If you expect
your members to be active traders, and are perplexed when they aren't,
there's a good reason. You have neglected to provide the necessary
"education" about the many benefits of barter.
most exchanges are deficient in this important area because it takes
a substantial amount of time, effort, and ability to provide such
information on a regular basis.
is an easy and inexpensive answer to the problem... purchase The
Competitive Edge newsletter. It's a camera-ready, 4-page, professionally
written, informational marketing tool...available in PDF format
as well as print.
for trade exchange owners, it will be the best investment you
For more information
about The Competitive Edge, and how it can benefit you, contact
Bob Meyer at email@example.com
or call 949.831.0607 (PST).