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March 13, 2007

Written by Bob Meyer, Editor of BarterNews

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From the desk of Bob Meyer...03/13/07

Haddawy Authors Article On Barter For American Printer

Chris Haddawy, Sr. VP for BizXchange, and a 18-year veteran in the commercial barter industry, authored the “Trading Up” article which appeared in the February issue of American Printer.

Haddawy’s focus was to show printers how they can cash in on barter by stressing the importance of calculating the cost of the printer’s trade, as well as rules for successful bartering.

For more information on Haddawy’s company go to:

Bartercard Sponsorship Announced

Bartercard has signed a major sponsorship deal, with the Harlequins Rugby Club in the UK, for a reported £190,000 trade pounds.

The marketing manager of Harlequins, Chris Warren, affirmed, “We use Bartercard for a range of services—everything from marketing, design and printing, to buses to get the team to matches. And through Bartercard we’ve attracted some new sponsors.”

Windsor Trade Moving Forward With Huge Barter Complex

March 27 is the day for a signing ceremony between Sabah State Government, SEDCO (agency for holding equity), and Windsor Trade Company, located in Kuala Lumpur, Malaysia. Facilities for the huge complex will include a grain warehouse, hotel, a passenger and ferry terminal, plus a commercial centre. The Sabah State Government will hold 20% equity in Windsor Trade.

For more information see:

A Meltdown Of Unparalleled Proportions

The $1.3 trillion subprime mortgage industry has taken a violent turn seeing 25 subprime lenders exiting the business—by declaring bankruptcy or putting themselves up for sale. (And that’s just in the last few months.)

Well-respected expert Jim Grant of Grants Interest Rate Observer says as we enter what he calls the “recognition stage,” the market is starting to wake up to the magnitude of the problem. In short, billions will be lost.

CEOs More Positive Than CFOs

The Business Roundtable’s quarterly report, as well as Duke’s Fuqua School of Business and CFO magazine’s survey, all show that CEOs (chief executive officers) are more bullish on the economy than their chief financial officers (CFO).

Many CFOs said CEOs were naturally optimistic and were even expected to be so. The CEO takes risks that help the company grow while the economy is buzzing, and the CFO keeps an eye on what may go wrong. Such a pairing might be a potent combination for today’s environment, which sees an expanding economy loaded with uncertainties.

Current U.S. Listing Information...

Ruffin Trading Company
PO Box 1755
Hardeeville, SC 29927
Ph: (912) 210-6128

All back issues of “From the Desk...” can be accessed by clicking here.

(Please feel free to forward our newsletter to your friends and colleagues. We have a “box” at the end of the newsletter for your convenience.)

All back issues of "From the Desk...” can be accessed by clicking here.

(Please feel free to forward our newsletter to your friends and colleagues. We have a “box” at the end of the newsletter for your convenience. See you next week. . .)

Barter Site For Colleges

Mosoma Inc. has announced the launch of its social commerce web site, The site provides a venue for students and employees of colleges, universities, community colleges and trade schools to buy, sell, bid or barter for goods and services.

Offering a new level of social networking combined with mobile access provides its users with a unique type of social commerce. Users will be able to post their items to their blogs, Facebook, Wink, Digg and's multifaceted and open model combined with its extensive database of over 2500 colleges, universities, community colleges and trade schools, offers students one of the most flexible buying and selling experiences available.

Virginia-based charges users 99-cents to list an item or service for 30 days. For 90 days (through May 2007) they will be offering up to 5 free listings, when users invite 5 friends to use the site.

Visitors will be able to search through bid offerings and listings which are organized onto individual college pages, so they may buy, sell, bid or barter within their own campus community and nationwide. Within these pages, items are organized by category for easy browsing.

Innovative TV Production House Cuts Barter Deal With GE’s NBC

Generally, Hollywood production companies are financed by the major media giants, which then own most of the entertainment content that is produced. That will not be the case for two of television’s biggest names.

Former Paramount Pictures president Gail Berman and former ABC Chairman Lloyd Braun have created a new model for a TV production house.

The new company, BermanBraun, will operate as an autonomous studio...primarily focusing on TV. Actively seeking distribution partnerships, they inked a 3-year deal with General Electric’s NBC Universal on March 5.

And part of the deal had a barter component...

In return for NBC picking up unspecified overhead costs, BermanBraun will offer the media company first dibs on any TV content it produces.

What do you think? Are you in a creative business, one where you could provide a first chance to some company in exchange for a needed service?

Universal Law-Of-Reciprocity Key To Trade Exchange Success

Every trade exchange owner in the world should not only be aware of the law-of-reciprocity, but using it, in the operation of their business.

Trade exchange owners are invited to e-mail for more information on how you can become “the exchange of choice” in your area. When e-mailing Bob Meyer, put “Law of Reciprocity” in the subject line.

As for individuals, they are now in charge of their own progress. Individuals must realize they are resources with the responsibility for developing their most important resource, brainpower, and who need to take more control of their own careers. In short, you are the CEO of your own career.

Hotel General Managers

Here’s The Easiest $100,000 You’ll Ever
Bring To The Bottomline!

Collect cash, as usual, from the guest accounts staying at your facility that require the use of professional AV services. And rather than shouldering your ongoing employee costs, or your current vendor’s cash agreement for AV services, here’s a much better alternative:

Work with a proven national vendor (a sterling 25-year track record) who will provide all of the AV services for your hotel on a 100% TRADE BASIS! (Payment to be in the form of hotel rooms and/or trade dollars.)

Your hotel’s annual AV billings must be a minimum of $200,000, and this offer is available only in the continental United States.

For a confidential introduction contact Bob Meyer via e-mail: (Please type in AV Services On Trade in the subject line of your e-mail.)

Attention Trade Exchange Owners:

If your member hotel(s) have a minimum of 10,000 sq. feet of meeting space and annual billings of at least $200,000 for AV services this is a great opportunity to earn substantial cash service fees on the hundreds of thousands of trade dollars your hotel member will be paying the vendor. Contact Bob Meyer at the above e-mail.


How To Get More Sales In Hyper-Competitive
Restaurant Industry

Our street-smart restaurant marketing report shows proven ways to rapidly boost your restaurant’s sales & profits. More-->


Our Web Site Has A Search Tool For You

Ever wondered if a certain topic, person, or organization has been written about on the web site? Now you can easily find out, as we’ve added a search tool. It will quickly give you the answer to your questions, in 3 easy steps that take about 12 seconds!

At the top right of the page, just under where you sign up for the Tuesday Report you will see a little Google box. It is where you can (1) type in the name of a subject, company, or person. Then (2) click the button to search the site, followed by (3) hitting the search button.

The Growth and Use of Secondary Capital (New Money) Creates Unprecedented Wealth In Today’s New Age Of Possibility

There are many forms of secondary capital—which can be defined as any financial instrument that measures and communicates value in a common language. Would you like to see and learn more about the many forms of secondary capital?

 We have 70 free, informative and inspiring, articles for you in our “Secondary Capital Section.” Check it out...

Get New Money-Making Ideas And Valuable Contacts!

You can obtain useful, informative ideas and contacts in every available back-issue of BarterNews.

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