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February 26, 2013

Written by Bob Meyer, Editor of BarterNews

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The staff of BarterNews is under the weather due to the flu, so we are providing you with a look back of a year ago

From the desk of Bob Meyer... 02/28/2012

Manhattan Law Office Offers Different Bonuses

Young lawyers in the law offices of Adam Leitman Bailey enjoy a different perk than most � new suits and shoes from Brooks Brothers as well as Saks. The goal, according to Mr. Bailey, the firm�s namesake, is to help his young lawyers step up their game in court. �It�s not about looking flashy, it�s about being credible.�

Small-Business Loans From Starbucks

Starbucks has raised $7 million, and that amount has been leveraged into $50 million in small business loans. A partnership between Create Jobs for USA (donations taken at Starbucks stores) and Opportunity Finance Network was launched last November. For a $5 donation, an individual receives an �Indivisible� wristband that is made in the USA. 

All money (100%) donated goes directly to community development financial institutions in economically distressed communities, according to a letter to U.S. Treasury Secretary Timothy Geithner from Starbucks Chairman Howard Schultz and Mark Pinsky of the Opportunity Finance Network.

Thus far, the Create Jobs for USA campaign has provided 278 loans to small businesses in 31 states. In March and April, the Create Jobs organization will introduce new corporate partners that will donate money, sponsoring awareness campaigns and outreach to their customers.

Who Do You Trust?

According to the public relations firm Edleman and their 2012 Trust Barometer, Americans trust technology the most (80%) and bankers the least (35%). Other most-trusted industries include: Food and beverage (72%), brewing/spirits (67%), consumer packaged goods (67%), automotive (64%), telecommunications (60%), energy (54%), pharmaceuticals (52%), media (44%), and financial services (39%).

IRTA Convention Scheduled � Jamaica Will Be The Site

September 13-16 will be the dates for the 33rd Annual International Reciprocal Trade Association�s (IRTA) worldwide convention. The all-inclusive Sunset Jamaica Grande Resort and Spa will he hosting the fall classic. More details on the convention will be coming.

TV Show About Barter Filmed

A 30-minute show on barter, with individuals trading products and services, has been made and recorded. It is now being presented to various entities with the objective of becoming a 13-week show. Further details will be reported here when they become available.

Changed U.S. Listing Information ...

Barter Business Exchange
* 1125 Kildaire Farm Rd, #207
* Cary, NC 27511

(* denotes changes)

For more information click here

All back issues of "From the Desk...� can be accessed by clicking here.

(Please feel free to forward our newsletter to your friends and colleagues. We have a �box� at the end of the newsletter for your convenience. See you next week. . .)

Commercial Barter�s Infrastructure On The Rise

One of the newer parts of the economy � far newer than the banking industry and the securities (stock market) industry � is the commercial barter industry. Trade exchanges provide liquidity for hundreds-of-thousands of business owners around the country, as well as around the globe. This liquidity is especially important for the countless entrepreneurs who don�t have the capability to establish credit lines with banks.

In existence only five decades now, the barter industry�s significant advancement is quite remarkable. The myriad of products and services now available from local trade exchanges are far greater than many realize. And through cooperative efforts with other exchanges around the country, even more goods and services are available to you as well!

Your exchange provides you with a very valuable financial tool, just waiting to be utilized. Which is why it�s important to set aside some time for an in-depth exploration with your broker.

Getting the maximum from your bartering efforts is simple. It requires focus, taking action, and then measuring it to see what you�ve accomplished. By understanding these dynamics, you will find that barter is the most rewarding business tool you can employ.

Insights For Healthy, Productive Workplace In Challenging Economic Times

By Jim & Matt Finkelstein

The question often looms: Why do we work? Perhaps it doesn�t really matter why � we all have to work to some degree or another. Some people work to live and others live to work. Some find a balance between the two where one flows naturally and seamlessly into another. We spend every day doing stuff and it turns out, oddly and intuitively enough, that the people we encounter and work with influence our experience at work as well.

Our colleagues, clients, peers and bosses, all of those we cross paths with at work bear some weight on our satisfaction, productivity, creativity and diligence for the little niches we may find or cultivate.

Let�s look at how one of these groups affects each and every one of us. Most of us have all had a boss at some point, and many of us may be a boss or have been a boss in the past. In this case, we�ll consider a �boss� as any position managerial, supervisory or executive � someone who leads other people. Bosses are important in that they lead others through experience, vision, and honored time.

Not all bosses are created equal, however, and there are certain trends that make for better bosses. Forty years of combined experience � one of us with 35 as a professional management consultant and the other with 5 as a fresh and reflective worker � have uncovered prime examples of good bosses. To enlighten the modern workplace and workforce, here are five examples of good bosses (and they are not mutually exclusive):

1) The Listener � a boss who will listen to and appreciate different points of view.

This boss hears and honors their employees� thoughts and considerations respectfully, but with the caveat being they may or may not put these ideas into action. The Listener listens to their employees because they were hired for a reason. As such, they trust their employees and value their input. Sometimes, they are even dependent upon it. Listener, are good bosses because they encourage insight beyond their own experience and vision, and because of their employees input they are inspired and engaged.

2) The Empowerer � a boss that lets employees run their own show and lets them learn by making some mistakes.

To a degree of trust and support, this boss cultivates leadership in their team. Working together, they identify tasks and create a plan, but let the employees decide how it actually gets done. The Empowerer doesn�t delegate aimlessly, creating a sense of subordination in their team, but rather engages employees from the ground up in a focused manner.

Employees are inspired to take on leadership roles and collaborate both with their boss and with others. These types of bosses are good because they can simultaneously ignite productivity, personal development, and satisfaction among their employees.

3) The Mentor � a boss that teaches, coaches and guides.

This boss doesn�t necessarily need to be older, but a tad wiser or simply just willing to share. They seek to understand their employees� experiences and identify which ones need or want mentoring. The relationship with their employees is constructive, meaning both criticism and praise are offered with the intentions of growing the employees set of skills.

An offer to mentor is either explicitly offered or subtly developed over time. The goal is both in current interest and looking towards the future, always geared to enhance the employees� skills. Mentors are good bosses because they ensure a future for the employee and the company, while inspiring immediate productivity and engagement.

4) The Cool Dude (or Dudette) � a boss that has fun and lets their employees have fun.

This boss maintains a certain aura of authority while creating a likable and lively atmosphere. They let their employees enjoy their time at work and find time for small diversions, within the confines that the job still gets done � and done well.

At those instances, this boss rewards their employees with time off or special workplace events within the realm of a respectable workplace culture. Cool Dudes or Dudettes are good bosses because they understand that all employees are people, that all people need some kind of fun, and that happy employees are healthy, productive and engaged.

5) The Creator � a boss who inspires invention and creativity.

This boss pushes the limits of their employees to ignite innovation. They challenge intellect and question the status quo, so that new products and ideas are developed from within. The Creator embodies the spirit of imagination and is never overly demanding. Creativity and invention come from a unique mindset, so this boss correctly identifies those in their team that are keen to this way of thinking. As such, Creators are good bosses because they are motivational and collaborative.

These five bosses, or rather their respective characteristics, exemplify what makes for healthy leadership within organizations. While many bosses may embody some or even all of these characteristics, the best ones are able to reflect upon their own natural inclinations and experiences, leveraging their assets and helping overcome areas of weakness.

Common trends amongst these five good bosses make for a great boss as well � collaborative, communicative, engaging, and inspirational. Our new co-generational world is crying out for leaders � of all ages and generations.

Jim Finkelstein is a leader of people in business, with over 34 years of consulting and corporate experience. He has specialized in business and people strategy, motivation and reward, and organizational assessment, development, communications and transformation.

His experience includes a partnership in a Big Five firm, CEO of a professional services firm, corporate executive for Fortune 500 companies, and entrepreneur of his current company FutureSense.

For more information go to:

One Perspective:

Trade Exchange Members Who Voice Valid Concerns Are An Asset

When a member of a trade exchange is disappointed with the exchange�s services or lack of offerings, they will typically respond in one of two ways. They will �vote� with their feet by exiting the exchange or they will stay put and voice their concerns to management. Far too often within the barter industry it�s feet over voice, according to industry statistics.

Culturally this is understandable, as Americans prefer avoiding confrontation by moving on, instead of voicing displeasures or concerns.

But there are problems with a cult of members just exiting. First, a lot of time and effort is expended in finding and educating these entrepreneurs. Moreover, when the problems aren�t addressed, it entrenches the status quo. And it doesn�t enrich the exchange in any way, long-term.

Yes, owners will have an easier life if their members concerns are avoided. However exiting members create mediocrity, and that reinforces the cycle of decline within the individual barter network.

When a member with high trading activity voices a valid concern, they will in fact be helping the exchange�s ultimate objective � to be a better and expansive business conduit. Preferably, management should embrace their members� concerns, in a unique way these concerns may be a positive energizer for the trade exchange, as well as the commercial barter industry.

The barter industry is offering the marketplace an alternative currency of immense value, but until it�s understood and used in a much greater degree the continued building of a better infrastructure is a must.

I invite your thoughts: � World�s Largest Depository Of Barter Information

Hundreds of valuable articles, techniques, and strategies are found in the following various barter categories:

  Entrepreneur�s Corner,



  Trade Exchange,

  Corporate Barter,

  Offset & Countertrade,

  Secondary Capital,

  Real Estate,

  Community Barter, and

  Restaurant & Entertainment

(The Barter Categories are found on the horizontal bar at the top � 3rd button from right.)

Barter Plays A Role Between Major Hollywood Studios & Theatres

Traditionally, theatre owners were happy to run the advertisements for upcoming movies on the understanding that they drove box-office receipts and concession stand sales. Studios paid to make the trailers and cinemas screened them. Each movie came with two coming attractions attached, while other trailers ran at the discretion of the theatre � often as a result of lobbying by Hollywood marketers.

But theatre owners, realizing the value of having Hollywood�s target audience already in the theatre, have begun charging movie companies to run their trailers. Now major studios are forging marketing partnerships with theatres, in deals that cost $3 million to $6 million. The transactions include benefits such as special advertising in lobbies and on popcorn bags, along with preferential theatre placement.

Cash doesn�t always change hands. One studio spends heavily advertising on the theatre chain�s website with the expectation its trailers will be treated better as a result.

Is Your Trade Exchange Missing Out On Valuable New Business?

If your barter company�s listing on isn�t current, you are definitely missing out on new business. The web site receives heavy traffic � with over 150,000 page-views every month. Entrepreneurs and corporate executives check the thousands of articles, the weekly �Tuesday Report,� and the �Contacts Section� of our site. They use the latter to find barter companies with which to do business.

Is your barter company�s listing up-to-date?

To keep your listing current is very easy. See the links below to (A) update any changes to your company�s listing, such as new location, phone number, web site or other information, and (B) if your company has not been listed.

Here�s how to get on board:

To make changes to your listing click here.

For new listings click here.

Reconnecting With Lost Accounts Can Pay Dividends

It takes a considerable amount of time, effort, and money to get new accounts. So when we lose them, it�s time to consider employing a means to get them back.

Go over your records and analyze the good accounts you worked so hard to obtain in the past. You succeeded in getting their business, and then, for whatever reason, these accounts just couldn�t afford to work with you on a cash basis.

Understandably, times change. So look for a way to rejuvenate these valuable old accounts. After all you know each other, which will make it easier to renew the relationship. Move forward by making a new offer ... introduce them to the trade exchange concept, where they can pay you in trade dollars.

When you add value to a business relationship by introducing barter, you become an asset to the other party. You�re no longer just another vendor. It�s the first step to normalizing the relationship. Getting back those good former accounts can pay you big dividends.


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Looking For A Dependable Auto?

The good news for car owners is that the 2013 J.D. Power and Associates vehicle dependability study found that overall cars are becoming more reliable. The study revealed that Lexus, Porsche, Toyota, and Lincoln had the best scores. Other top scorers included Buick, Mercedes-Benz, Honda and Acura.

Land Rover scored the worst, with owners of its vehicles reporting problems at more than three times the rate of Lexus. The Dodge brand was the second worst and Mitsubishi was third worst. Other low scorers were Jeep, Volkswagen and Jaguar.

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