February 17, 2009
by Bob Meyer, Editor of BarterNews
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the desk of Bob Meyer...02/17/2009
Restaurants Barter For Giant Pumpkins
Restaurants in Elk Grove (CA) traded a meal for six to
obtain giant pumpkins during the California Giant Pumpkin
Forum on February 7. The giant pumpkins are used for
decoration. The largest pumpkins will weigh from 700 to 900
These giant pumpkins produce 500 to 600 seeds...the highest
price ever paid for a single seed was $200.00
Durango People Looking To Connect Barter
In Durango (CO) a recently formed La Plata Skills Trade
Collective, a local time bank, is looking to galvanize the
local community while strengthening community ties. It�s a
way, say the organizers, for people with skills and
equipment to come together and connect the dots.
�Hours� are earned in performing work for others and then
the �hours� currency is spent for the services of other time
bank participants. Currently a web site is being built for
the new collective.
New Online Barter Communities
Barter Buddies is now open for business. There is no charge
for the first three months, then a small annual fee is
needed thereafter ...
A Toronto-based bartering community for Canadians is now
operative. Members can barter their items or skills with the
option to balance an uneven trade transaction with cash ...
Google Finds �Media Business� Tougher Than
Google has closed both their print (placing ads in
newspapers) and radio services within the last month. A
company spokesperson said the projects were closed because
they didn�t have the impact the company hoped for.
(The move was a blow to Clear Channel Communications as they
were a major partner in the media efforts. In 2007, Google
signed a high-profile deal to sell a guaranteed portion of
ad inventory on more than 675 radio stations owned by Clear
back issues of �From the Desk...� can be accessed by
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Bartercard Seeing Many
More Big Ticket Items
Planes, castles, boats
and Rolls-Royces � are starting to turn up for sale in trade
exchanges such as Bartercard. It is a sign of the times.
�When we started in
1991, we described barter as a recession buster,� recalled Wayne
Sharpe, founder of Bartercard, the largest barter exchange in the
world. In this 21st century recession, barter has come into its own.
Sharpe, chairman and chief executive of Bartercard International,
jokes that he now has enough aircraft to start an airline on barter.
More seriously, he says
it is time to set up a specialist division to deal with aircraft
sales and leasing. The man behind the implementation of these
aircraft deals is none other than Laurie Muir who heads up the
Bartercard Pattaya office, but whose experience with Bartercard
started some 12 years ago as their Global Marketing Manager.
�We are acting as broker
for 15 aircraft on our books on behalf of an international aircraft
leasing company, financiers and airlines,� Muir noted. Among the
planes is a fleet of five Boeing 737-800s, until recently leased to
an Asian regional airline. The airline returned the fleet to the
leasing company as financial problems started to bite.
�These planes are
available on seven-year leases,� Muir affirmed.
The upper asking price
is $520,000 in cash and $82,000 a month in trade dollars. (Large
airlines will be able to negotiate the price down.)
Sharpe and his team are
talking to three British airlines that have shown interest in taking
over the leases for these planes. �This is work in progress. But I
hope that we could close the deal by the end of February. It will
require a lot of innovative thinking at board level to close the
airlines are still expanding. They are taking the opportunity in the
downturn to take over routes abandoned by their competitors. And in
Europe, irrespective of the economic climate, there are still a lot
of people who travel for business or leisure.�
Muir revealed that they
also have two brand-new Airbus A320 planes, right from the factory.
These are soon to be mortgage-in-possession sales as the airlines
canceled the orders. The asking price for the A320-232 is US$55-$60
million depending on cabin configuration and engine type.
Normally, it takes two
years to take delivery of a new Airbus plane, but these planes are
ready now, so this also makes it very attractive to airlines. The
price for these aircraft is negotiable, according to Muir, and most
of the planes listed with Bartercard will be sold or leased with a
20% barter component.
Wayne Sharpe explained
that companies, including airlines, use their trade dollars as
credit to offset operating expenses. For instance, airlines use
barter and cash to provide uniforms or accommodation for crew or
obtain wines for in-flight catering and so on. Airline tickets are a
keenly sought-after commodity among barter traders. �I can say that
the biggest demand is for travel, because a lot of businesses are
not prepared to pay cash for travel,� he declared. Packaged holidays
are also popular.
�We are being offered a
lot of opportunities as more companies start to look at barter as an
alternative way of doing business. We are seeing varied and unique
Attention Trade Exchange Owners. . .It�s GROW OR GO!
The magic bullet for growth is sales, always has been and always
will be...yet the industry�s overall growth is anemic. Why? Maybe
it�s because we�re not providing on-going education about our unique
way of doing business. Knowledge is always a pre-requisite to taking
And for those newcomers, the lifeblood of an exchange, awareness of
and understanding about the value of trading is even more important.
If you expect prospects to come aboard and your members to be more
active traders, but you are perplexed when the results are less than
you desire...there�s a good reason. You must continually educate
and motivate every month--month after month after month!
Such action is necessary because, let�s face it, more cash business,
not trade, is of paramount importance to your members. You must
break through this �cash only� focus and redirect their thinking
toward barter. Although most exchanges don�t see the importance of
doing so, many industry leaders are taking action and so can you.
As the owner of your own operation, there is an easy and
inexpensive solution for moving forward...look
into using The Competitive Edge newsletter. It�s a
camera-ready, 4-page, professionally written, informational
marketing tool...available in PDF format as well as print. So
regardless of how you reach your prospects and clients, you will
have the necessary vehicle.
Written especially for you, the busy trade exchange owner, I am
certain it will be the best investment you ever make.
For more information about The Competitive Edge, and how it
can benefit you
Creative Barter Arrangement Was
Beginning To Paxson�s Home Shopping Network
age sixty-two year, Lowell Paxson of Home Shopping Network fame (now
Florida-based Paxson Communications) had assembled a group of 55 TV
stations...with a value of $400 million.
enormous success, like many, began with a barter assist.
Paxson grew up in Rochester (NY) and spent 30 years in radio�as a
disk jockey, salesman, general manager and owner of small-town
stations. Paxson was still struggling to make ends meet when he
stumbled onto a creative barter breakthrough.
appliance-store owner who owed the station $1,000 couldn�t pay his
bill, so Paxson took 112 electric can openers in lieu of payment.
The next morning Paxson went on the air and sold them all for $9.95
each. Thus was born the Suncoast International Bargainers Club, a
radio shopping show that migrated after Paxson leased a channel from
a local cable operator. That did it!
Home Shopping Network (HSN) at its peak sold $1 billion a year of
downscale goods, like imitation diamonds and porcelain plates. In
1991 Paxson sold HSN, and ever since has been buying TV stations.
International visitors look for BARTER CONTACTS in our Global Barter
Section. If YOUR exchange isn�t listed see the forms on the lower
left of the page. (Click
Attention trade exchange owners...thousands of visitors every month
visit our BARTER CONTACTS section on our web site where we have
names & addresses of barter companies in the USA. If YOUR exchange
isn�t listed, or the information is incorrect, you can correct the
situation by using the forms to the lower left of the USA map. (Click
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Affluent Baby Boomers
Changing Their Ways
fourth annual survey of 60-year-old baby boomers conducted by
Oakland manager Bell Investment Advisors found that more than half
of these boomers are changing their plans, compared to just 25%
making changes a year ago.
Almost 66% of those changing plans have decided to add another five
years to their working lives. Nearly half of those surveyed have
changed their investments, and almost 75% have cut spending.
It�s important to keep in mind that these people have money to
spend. The affluent �Boomers at 60� study surveys about 500 boomers
with investable assets around $1 million.
Frugality Will Have Broad Implications
Boomers loss of wealth in their homes and investment portfolios has
them focusing on their own retirement needs. Gone are these boomers�
expectations from just two years ago that they would be supporting
both their parents and adult children. Now these boomers are more
concerned with putting on their own �oxygen masks� before helping
current economic situation is a wake-up call for investors at 60 to
get a clear retirement plan that incorporates a sound investment
strategy which includes:
1) Those saving
for retirement should have a long-term, written plan to help ease
the emotion that comes with paper losses in the stock market.
2) Given the
historical growth and inflation protection offered by equities, now
may not be the time to flee the stock market.
3) It�s critical
to keep in mind that when one reduces investment risk, you also
reduce the upside potential to rebuild wealth. Boomers who choose to
wait for a market recovery before reinvesting will miss early gains.
4) Of course,
there�s another camp that believes that severe deflation will occur
as the boomers cut their profligate spending. (Such would trigger
lower earnings and lower share prices.)
key question will be whether boomers spending less is simply a
recessionary phenomenon or a long-term change in behavior.
Money-Making Reports Available From BarterNews
SkyAuction Works With Green Globe To
Certify Hotels & Resorts
International (OTCBB:GGLB), the worldwide owner of the Green Globe
brand, has announced an alliance with SkyAuction, a leading travel
auction marketplace, as part of its certification program for hotels
and resort properties.
Starting on February 1,
2009, clients of the Green Globe/Green Certifications program were
offered the option of paying for the cost of certification with room
nights as a barter arrangement through
The payment arrangement is being made available to broaden the
availability of certification to a larger number of properties who
a travel auction marketplace, secures excess travel inventory from
leading airlines, hotels, resorts, cruise lines and tour operators,
and then packages it into online auctions that typically start at $1
with no reserve price. Excess travel inventory consists of
structural over-capacity such as off-season hotel rooms, cruise
cabins, and airline seats that travel providers know well in advance
are likely to go unsold.
Consumers with flexible
travel plans can browse the $1 auctions and bid only as much as they
are willing to pay for the offered travel packages.
Guido Bauer, CEO of
Green Certifications and Vice President of Global Sales for Green
Globe International, commented, �We are pleased to have established
this alliance with SkyAuction and believe that it will have an
immediate impact on the number of hotels that join the Green
Globe/Green Certification program. It is important for us to provide
options for potential clients who seek the prestigious Green Globe
certification, and this is just another example of our customer
Green Certifications and
Green Globe International recently partnered to deliver the Green
Globe/Green Certifications program to identify compliance with
internationally accepted green, sustainability standards to tourism
properties and businesses.
Since initiating the
dual certification program, Green Certifications, under the
direction of Mr. Bauer and in cooperation with the Green Globe
International management team, has initiated sales and marketing
efforts in North, Central and South America, the Caribbean, and
Europe, the first regions targeted under the partnership. The first
clients for the dual Green Globe/Green Certifications program have
been signed in the Caribbean and the United States.
For more information on
Green Globe see
For more information on
SkyAuction go to
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