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Marriott To Leave Timeshare Business

Three decades (28 years ago to be exact), Marriott International made the decision to enter the much-maligned timeshare industry. Marriott�s entrance, and sterling reputation did much to enhance and upgrade the industry. (Several other major players like Starwood Hotels and Wyndham Worldwide also followed them.)

Under the new exit plan, Marriott�s existing shareholders will own the new spin-off company; shares will become available by the end of the year. The new company has yet to be named and will control the management and the planning of timeshares properties, plus the unsold and under-construction properties.

Marriott�s timeshare business in 2010 had $1.2 billion in revenue, about 10.4% of the company�s total revenue.

Timeshare weeks are often traded on a direct basis by entrepreneurially-minded owners, as well as being offered through trade exchanges. The one- or two-week units themselves are also bartered.

Is Your Trade Exchange Missing Out On Valuable New Business?

If your barter company�s listing on BarterNews.com isn�t current, you are definitely missing out on new business. The web site BarterNews.com receives heavy traffic � with over 150,000 page-views every month. Entrepreneurs and corporate executives check the thousands of articles, the weekly �Tuesday Report,� and the �Contacts Section� of our site. They use the latter to find barter companies with which to do business.

Is your barter company�s listing up-to-date?

To keep your listing current is very easy. See the links below to (A) update any changes to your company�s listing, such as new location, phone number, web site or other information, and (B) if your company has not been listed.

Here�s how to get on board:

To make changes to your listing click here.

For new listings click here.

Would you rather compete against a firm with no ad budget ... or one that spends excessively?

Sometimes we get so caught up in running a company, we forget the value of new customer development � the most important aspect of any business. One must constantly seek to widen the customer base. And the most effective way to do so is by informing everyone who can do business with your firm that they should.

The quickest way of getting this information to the largest universe of prospects is through advertising. Don�t regard advertising as just a �cost.� Because it�s more. It�s an investment in your company, and done property can move your firm into a dominant position in your marketplace. Effective advertising is not goodwill advertising, but advertising to create new business.

Which would you rather compete against, firms with little or no ad budget or firms that spend excessively to create new business? The answer is obvious. With an effective ad campaign you can make your company one that others are unable to compete against.

* * ANNOUNCEMENT * * 25 Years Of BarterNews Issues Now In Digital Format Welcome to the largest repository of barter contacts, strategies, and barter techniques in the world. All 64 issues of BarterNews now available in digital format at http://www.barternews-ezine.com.

�         International visitors look for BARTER CONTACTS in our Global Barter Section. If YOUR exchange isn�t listed see the forms on the lower left of the page. (Click here.)

�         Attention trade exchange owners...thousands of visitors every month visit our BARTER CONTACTS section on our web site where we have names & addresses of barter companies in the USA. If YOUR exchange isn�t listed, or the information is incorrect, you can correct the situation by using the forms to the lower left of the USA map. (Click here.) 

Click here www.barternewsblog.com.

Keep In Mind People�s Habits When Making Decisions

There are certain things that we know about people, and it�s important to keep them in mind as you move forth with your business endeavors this coming year. So you don�t spin your wheels.

• People change very slowly, and so do habits. If someone is used to picking up the phone to order a pizza, for example, getting that person to a computer for ordering one won�t be easy. If your big idea calls for people to change their normal habits, it will be a long, slow process � if it happens at all.
   

• People are basically insecure. And they are especially nervous about anything they don�t understand. That�s why online banking has been slow to take hold, because people are reluctant to send their money into the electronic void.
   

• People are social. That�s why they aren�t going to stop going to malls or doing things away from their computers, and that�s why your trade exchange mixers are successful.
   

• People hate confusion. If your company has a web site remember this: if the site is very complex, you�re in for trouble. People won�t take the time to figure something out if it seems too difficult. Keep it simple. Make sure your site has the elegance of simplicity, or you�ll lose valuable customers.